In this inspiring episode of Chaos to Clarity, Ashita Ruben — co-founder and CEO of Coffee Bean Studio — shares her journey of starting a VFX and animation studio from scratch. From the early chaos of entrepreneurship to the clarity that comes with passion and purpose, Ashita’s story is a reminder that sometimes, life’s best opportunities come from happy accidents.She opens up about the challenges of building a creative studio in India, the lessons learned from clients, and the importance of networking, mentorship, and family support. Ashita also shares practical insights on managing freelancers, growing a business in the creative industry, and why clarity often emerges from chaos.🎯 What you’ll learn in this episode:- How to start an animation/VFX studio from scratch- Real-world lessons from running a creative business- Why passion and purpose fuel entrepreneurship- Networking tips and client relationship insights- How to manage freelancers effectively- The role of mentorship and family in business growth- Finding clarity in chaos as a creative entrepreneurIf you’re curious about the business of animation, the startup journey, or want entrepreneurship tips you can apply to your own career, this conversation is packed with valuable takeaways.Chapters00:00 The Birth of Coffee Bean Studio04:38 Challenges in the Early Days09:43 Navigating Entrepreneurial Doubts11:58 Passion vs. Purpose in Business13:13 The Chaos Behind Production19:44 Learning from Client Experiences24:53 A Happy Accident with MTV27:22 The Birth of Coffee Bean Studio31:45 Navigating Early Challenges and Cash Flow36:25 The Freelance Model: A Smart Strategy41:47 Family Support: The Backbone of Entrepreneurship49:40 Conflict and Collaboration: Sibling Dynamics in Business52:18 Lessons Learned: Advice for Future Entrepreneurs55:02 Finding Clarity in Chaos👉 Don’t forget to like, share, and subscribe for more inspiring stories on entrepreneurship, startups, creative industries, and business growth.#entrepreneurship #startup #animationstudio #VFXstudio #creativeentrepreneur #businessgrowth #freelancerlife #podcast #story