Bonus Episode - Steering Alignment Debates, Shop Culture, and Juwan Fields’ Journey to ASTA

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Changing The Industry Podcast

David Roman & Lucas Underwood

292 episodes

1 week ago

This podcast is dedicated to changing the automotive industry for the better, one conversation at a time. Whether you're a technician, vendor, business owner, or car enthusiast, we hope to inspire you to improve for your customers, your careers, your businesses, and your families.

All content for Changing The Industry Podcast is the property of David Roman & Lucas Underwood and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Bonus Episode - Steering Alignment Debates, Shop Culture, and Juwan Fields’ Journey to ASTA

Changing The Industry Podcast

1 hour 5 minutes

3 months ago

Bonus Episode - Steering Alignment Debates, Shop Culture, and Juwan Fields’ Journey to ASTA

Get registered for the ASTA Expo 2025 at the Raleigh Convention Center: https://geni.us/ASTA2025

Don't get to the end of this year wishing you had taken action to change your business and your life.
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Don't miss an upcoming event with The Institute: https://geni.us/InstituteEvents2025

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If you're ready to make a real change in your shop's success, join Shop Marketing Pros' Plan With the Pros workshop this October to connect with them and other shop owners. You'll leave with your entire year for 2026 planned out.

Click here to register: https://geni.us/PlanWithThePros

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In this episode, Lucas and David are joined by Juwan Fields for a lively conversation about his journey through the automotive industry and his experience transitioning from automotive to forklift repair and back again. Juwan opens up about the challenges of feeling disconnected and gatekeeping within the industry, while Lucas and David share stories about business struggles, the value of sharing knowledge, and lessons learned from missteps.

00:00 "Steering Wheel Importance Ignored"

05:10 Steering Wheel Criticism

08:51 Eric's Stinky Shop Prank

09:57 "Bolognese Recipe Basics"

15:29 Feeding Dispute Over Chicken Nuggets

17:20 Parenting: Encourage Healthy Eating

22:06 Struggling to Convince Customers

25:34 "Buying vs. Starting a Business"

26:52 Rethinking Knowledge Sharing

30:37 Car Industry Career Journey

34:38 "Surprise Trip to Asta Expo"

39:23 Self-Education and Dedication

41:07 "Importance of Checking Tools"

43:16 Avoid Trusting Initial Readings

46:14 Gear Rack Noise Issue

51:56 Warranty Claims Misdiagnosis Issues

52:59 Lifetime Warranty Sales Tactics

57:25 Excited for ASTA Event

59:36 "Please Wait for Upload"