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Changing the Game, Innovation in Sport
Michael Broughton
52 episodes
6 days ago
A senior sports business exec straddling the world of investment and sports / entertainment giving thoughts on looking for the next step forward. It might be tech it might be about perception but it’s always about seeing how the world is changing and adjusting to the times.
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Business
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All content for Changing the Game, Innovation in Sport is the property of Michael Broughton and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
A senior sports business exec straddling the world of investment and sports / entertainment giving thoughts on looking for the next step forward. It might be tech it might be about perception but it’s always about seeing how the world is changing and adjusting to the times.
Show more...
Business
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Episode 43 - Is it all so easy?
Changing the Game, Innovation in Sport
5 minutes 54 seconds
8 months ago
Episode 43 - Is it all so easy?

LIV has lost $5bn if you believe the reports, and have a long way to go if a merger doesn't happen back with the PGA.

Can a new Basketball League - that doesn't apparently compete with the NBA - really take off, given it couldn't play long in the USA, couldn't take their stars on that basis...and could it provide a return to investors?

There are some great examples of new upstart leagues that can do well, which have a clear market strategy and community that they can target and connect with. So new leagues from Baller to Crossfit and Hyrox to a potential emerging Rugby league to me have promise.

$5bn for a new Basketball League? Doesn't sound like enough...


Changing the Game, Innovation in Sport
A senior sports business exec straddling the world of investment and sports / entertainment giving thoughts on looking for the next step forward. It might be tech it might be about perception but it’s always about seeing how the world is changing and adjusting to the times.