How Chloë Thomas Built a Media Empire from E-Commerce Expertise! CEOAFTERDARK Podcast

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CEOAFTERDARK

George Kapernaros

41 episodes

1 month ago

Ever wonder what drives a CEO when nobody's watching? Every Thursday, tune into the CEOAFTERDARK podcast to hear a raw conversation with a hyper-successful business owner. Your host, George Kapernaros, is the CEO of YOCTO, a leading e-commerce CRM agency. Now, he's focused on getting to know these leaders as real people. We're talking about the ups and downs they don't usually share. You'll hear about their personal challenges, their big wins, and everything in between. It's not just about their successes, but also the tough times and what keeps them going. This podcast is perfect for anyone curious about what it takes to run a successful online business. Whether you're dreaming of starting your own company, already running one, or just love a good success story, these chats are for you. So, grab your headphones and join us on CEOAFTERDARK. It's where the real stories of e-commerce leaders come to light – the stuff they only talk about after hours.

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How Chloë Thomas Built a Media Empire from E-Commerce Expertise! CEOAFTERDARK Podcast

CEOAFTERDARK

33 minutes

9 months ago

How Chloë Thomas Built a Media Empire from E-Commerce Expertise! CEOAFTERDARK Podcast

Welcome to another episode of CEOAFTERDARK, where we dive deep with industry leaders on business, strategy, and success. Today, we’re joined by Chloë Thomas—bestselling author, award-winning podcaster, and e-commerce marketing expert with 20+ years in the industry!

In this episode, we cover:
✅ How Chloë went from e-commerce consultant to building a thriving media brand
✅ The secrets to growing a successful podcast and attracting sponsors
✅ Why most agencies struggle and how to transition into content creation
✅ The power of automation & data democratization for e-commerce brands
✅ Behind-the-scenes of running a media business and monetizing content

Chloë shares her insider strategies on content creation, audience growth, and sponsorships—must-know insights for anyone looking to scale a podcast, YouTube channel, or media brand!