Large companies experience the same hurdles as their smaller counterparts when trying to gain recognition for a new product offering or technology. Your large company has to unlock the same magic as any other company through educational and entertainment value content targeted for a generic audience in order to receive engagement with what you do, offer, or what you stand for.

You need to catch the attention of already saturated eyeballs with what I call edutainment - authentic and amusing content you produce and deliver in a visually appealing way.

How, you ask? Through personal branding.

I can’t say this enough; people like people. Select a person who represents your company’s values, principles, and goals. They should be direct, speak in a simple friendly tone, and communicate about your company while making people think, laugh, or become passionate about your offering.

If you have any questions on how Nanos can help you plan your marketing success or any comments, write me an email at ask.sasha@nanos.ai