Episode 76: Boost Sales with Powerful Incentives! Master Direct Response Marketing with John Dwyer, The Marketing Expert Behind Jerry Seinfeld's Campaigns!

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CDG BizCast

Creativity Design Group

89 episodes

6 days ago

Christian Gonzales, Owner of Houston marketing firm Creativity Design Group (CDG) discusses several topics related to business management and consumer affairs. Join us for our bi-monthly podcast as we discuss marketing, business management, customer satisfaction, fraud fighting and other important business matters. Check out Creativity Design Group at https://www.creativitydesigngroup.com and learn more about our graphic design and digital marketing services.

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Entrepreneurship

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Episode 76: Boost Sales with Powerful Incentives! Master Direct Response Marketing with John Dwyer, The Marketing Expert Behind Jerry Seinfeld's Campaigns!

CDG BizCast

32 minutes 48 seconds

9 months ago

Episode 76: Boost Sales with Powerful Incentives! Master Direct Response Marketing with John Dwyer, The Marketing Expert Behind Jerry Seinfeld's Campaigns!

There's a difference between simply offering a product/service and offering SOMETHING with your product or service to help boost sales! Think about the toy that comes with a McDonald's Happy Meal... THAT TOY is the #1 reason why kids want the meal. It's not because of the burger that comes with it! So think about what you can offer as a metaphorical Happy Meal toy with whatever you are selling! John Dwyer "JD" of The Institute of Wow joins us to discuss how direct marketing has helped boost sales for many of his clients, including actor and comedian Jerry Seinfeld! You won't want to miss this episode! CHECK OUT JD'S DIFFERENT BUSINESSES & LEARN MORE ABOUT HIM: THE INSTITUTE OF WOW (for those serious about making irresistible offers for their clients): https://www.theinstituteofwow.com FACEBOOK CONTENT IDEA: https://www.fbcontestformula.com VACATIONS INCENTIVE (mentioned at the end of the episode): https://www.vacationsincentive.com AI GENIE PHONE RECEPTIONIST: https://www.aigeniephone.com 20 MIN **FREE** ZOOM CALL WITH JD: https://getmorejd.com JD'S YOUTUBE CHANNEL: https://www.youtube.com/c/JDTV-IOW