I interviewed Co-Founder of Tribes, Bruce Thomas, on how has built digital products for the music industry. Bruce gives insights to the journey of growing a digital agency and shares inside stories of working with artists and bands. Topics we covered: * Dreams of becoming a rock star * 90’s tech projects on CD ROM and Floppy disks * Co-Founding tech businesses in Manchester including Sub Net, Magnetic North and Modern English * Bruce’s biggest mistake was opening a restaurant * Working with people who produce great digital products and walking into meetings with confidence * Building a digital agencies to supply the music industry with tech products * Getting the work-life right between family and work * Working with Led Zeppelin and meeting Bruce’s hero Robert Plant * Balancing chasing the end of month payments as a start up versus working on passion projects * Andrew Spinoza has been a big influence on Bruce’s career * Tribes book from Seth Godin * Finding his birth family and speaking to his brother about his favourite album - Abbey Road * Led Zeppelin 3 is his 2nd favourite album * Knowing what you are good at is important and migrate to places where you can fight for your dream role * Bruce’s favourite quote: “And in the end, The love you take, Is equal to, The love you make.” The Beatles, The End from the album Abbey Road Thank you for listening and please email me any feedback - caseydigital@gmail.com If you would like to get in touch with Bruce find him on LinkedIn or email bruce@tribes.work Connect with the host, Paul Casey: @caseydigital on Instagram Paul Casey on LinkedIn @casey_digital on Twitter