In this episode, Braden and Joe discuss the value of focus groups and the insights they provide for political campaigns. They emphasize the role of public safety campaigns in motivating voters and the importance of being a third-party validator. They also highlight the ineffectiveness of mailers and the power of digital block walking in engaging voters. They stress the need for knowledgeable communicators and the impact of one-on-one conversations in campaigns. They discuss the effectiveness ...
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In this episode, Braden and Joe discuss the value of focus groups and the insights they provide for political campaigns. They emphasize the role of public safety campaigns in motivating voters and the importance of being a third-party validator. They also highlight the ineffectiveness of mailers and the power of digital block walking in engaging voters. They stress the need for knowledgeable communicators and the impact of one-on-one conversations in campaigns. They discuss the effectiveness ...
Episode 3 hits on one of Braden's favorite topics. His burning disdain for direct mail. Once the backbone of political consultants and campaigns, direct mail is facing more scrutiny and greater competition than ever. Listen in as the Modern Cartographers dissect the current direct mail landscape and debate why or why not...Direct Mail is Episode 3 of the Cartographers Conversation. Follow along and subscribe to the Cartographers Conversations today. Cartographers Conversations (home link) ht...
Cartographers Conversations
In this episode, Braden and Joe discuss the value of focus groups and the insights they provide for political campaigns. They emphasize the role of public safety campaigns in motivating voters and the importance of being a third-party validator. They also highlight the ineffectiveness of mailers and the power of digital block walking in engaging voters. They stress the need for knowledgeable communicators and the impact of one-on-one conversations in campaigns. They discuss the effectiveness ...