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Cartographers Conversations
Modern Cartographers
12 episodes
5 days ago
In this episode, Braden and Joe discuss the value of focus groups and the insights they provide for political campaigns. They emphasize the role of public safety campaigns in motivating voters and the importance of being a third-party validator. They also highlight the ineffectiveness of mailers and the power of digital block walking in engaging voters. They stress the need for knowledgeable communicators and the impact of one-on-one conversations in campaigns. They discuss the effectiveness ...
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Politics
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In this episode, Braden and Joe discuss the value of focus groups and the insights they provide for political campaigns. They emphasize the role of public safety campaigns in motivating voters and the importance of being a third-party validator. They also highlight the ineffectiveness of mailers and the power of digital block walking in engaging voters. They stress the need for knowledgeable communicators and the impact of one-on-one conversations in campaigns. They discuss the effectiveness ...
Show more...
Politics
Technology,
Business,
News,
Marketing
Episodes (12/12)
Cartographers Conversations
Focusing on Focus Groups, Feedback, and One on One Digital Field Campaigns
In this episode, Braden and Joe discuss the value of focus groups and the insights they provide for political campaigns. They emphasize the role of public safety campaigns in motivating voters and the importance of being a third-party validator. They also highlight the ineffectiveness of mailers and the power of digital block walking in engaging voters. They stress the need for knowledgeable communicators and the impact of one-on-one conversations in campaigns. They discuss the effectiveness ...
Show more...
1 year ago
18 minutes

Cartographers Conversations
The Boys Are Back for 2024
In this episode of the Cartographers Conversations, Braden Frame and Joe Cameron discuss their recent campaigns in 2023 and the success they achieved. They highlight the importance of connected television in political advertising and compare its cost to traditional television. They also discuss the targeting capabilities of connected television and the ability to track ad delivery. The conversation then shifts to their decision to open a lobbying shop and their success in passing bills on Cap...
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1 year ago
19 minutes

Cartographers Conversations
Cartographers Chat - What do I need to do right now?
Cartographers Chat...minisode 4...kicks off spring with a jump on Strategic Planning. Joe Cameron. Braden Frame. And answering the question...What do I need to do right now? Where do we start? How do we start? Dive right in and then let's schedule a strategy session and get you on the map! Cartographers Chat - Minisode 4 - Your Modern Cartographers. Follow along and subscribe to the Cartographers Conversations today. Cartographers Conversations (home link) https://conversations.modernc...
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2 years ago
1 minute

Cartographers Conversations
Modern Branding
Your Modern Cartographers are back with another FULL-length episode; this time, we're taking the issue of branding. What does it mean? Why should you do it? And what pitfalls can you avoid? Join Joe Cameron and Braden Frame as they take the old, traditional political schemes to task and bring new ideas to the table. Challenge everything you know and dive right into Episode VI of the Cartographers Conversations. Subscribe to the show, and let's connect! Cartographers Conversations (home li...
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2 years ago
31 minutes

Cartographers Conversations
Cartographers Chats - The $10,000 TV Why? (NOT)
If you know Braden then you know that this minisode could have easily been an hour long. But Joe is challenging your favorite Digital Cartographer with 90 seconds on the clock... What should we do if a client, candidate, campaign, or donor comes in and says, I've got $10,000 to spend and I want to spend it on TV... Buckle up and jump right in for another Cartographers Chats minisode! Minisode 3 - Cartographers Chats Follow along and subscribe to the Cartographers Conversations today. Car...
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2 years ago
1 minute

Cartographers Conversations
Cartographers Chats - New PAC Treasurers and Their Biggest Pitfalls
Time for another minisode - Cartographers Chats with Joe and Braden. These bite-sized snack level episodes to drive right in to frequently asked questions. This week we're taking the mini dive PAC Treasurers. We all know that the treasurer holds a lot of responsibility, but beyond the basics...what pitfalls are there that every president and every PAC treasurer or trustee can watch out for? Minisode 2 - Cartographers Chats Follow along and subscribe to the Cartographers Conversations toda...
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2 years ago
1 minute

Cartographers Conversations
Cartographers Chats - Why would a small association need to strategize with a Modern Cartographer?
Join Joe and Braden for a minisode - Cartographers Chats. These bite-sized episodes try to answer frequently asked questions in a format that just makes sense. This week we're taking the mini dive in to smaller associations, small locals, and unions with less than 40 members. Why would they to partner with a professional political team like ours and more importantly, how can the justify the costs to their membership? Minisode 1 - Cartographers Chats Follow along and subscribe to the Carto...
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2 years ago
1 minute

Cartographers Conversations
Building Your Legislative Program - Why there isn't an off season
Episode 5 launches today with a big discussion on the importance of legislative monitoring, direct voter-driven legislative action, and the power of "campaigning" for your legislative priorities. Don't let the off season lay the groundwork for next years political defeat. Stay in the fight and build your brand with the Modern Cartographers. Join Joe and Braden for another exciting episode of Cartographers Conversations. Follow along and subscribe to the Cartographers Conversations today. C...
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2 years ago
24 minutes

Cartographers Conversations
Digital Block Walking - What it is & Why You Need It
Episode 4 allows the Cartographers to dive into explaining one of our most powerful tools for direct voter engagement and communication. Digital Block Walking. Join the conversation and learn what is Digital Block Walking and take the deep dive to find out why your association needs it in your next campaign. Joe and Braden. Digital Block Walking, Episode 4. Follow along and subscribe to the Cartographers Conversations today. Cartographers Conversations (home link) https://conversations.mod...
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2 years ago
31 minutes

Cartographers Conversations
Direct Mail. Why! Why Not?
Episode 3 hits on one of Braden's favorite topics. His burning disdain for direct mail. Once the backbone of political consultants and campaigns, direct mail is facing more scrutiny and greater competition than ever. Listen in as the Modern Cartographers dissect the current direct mail landscape and debate why or why not...Direct Mail is Episode 3 of the Cartographers Conversation. Follow along and subscribe to the Cartographers Conversations today. Cartographers Conversations (home link) ht...
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2 years ago
26 minutes

Cartographers Conversations
PAC's, IE's, and Politics 101
Joe and Braden are back and we're diving right in to political tactics for Political Action Committees (PAC's), Independent Expenditure Campaigns (IE's) and politics 101 in preparation for our upcoming February 2023 event. Building Your Successful Local Political Program February 22-23, 2023 Wyndham Bayside San Diego Registration is now open at www.ModernCartographers.com/PAC101 Follow along and subscribe to the Cartographers Conversations today. Cartographers Conversations (home link) htt...
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2 years ago
18 minutes

Cartographers Conversations
What is a Cartographer?
Join Braden and Joe, the original Modern Cartographers, for the first episode of the Cartographers Conversations to answer the age-old question, what is a cartographer (anyways)? We'll dive into the name and our company philosophy and talk about what sets us apart from the old ways and less-than-modern approaches of yesteryear political consultants. Come along for a conversation. Cartographers Conversations launches with Episode One and "What Is A Cartographer?"
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2 years ago
16 minutes

Cartographers Conversations
In this episode, Braden and Joe discuss the value of focus groups and the insights they provide for political campaigns. They emphasize the role of public safety campaigns in motivating voters and the importance of being a third-party validator. They also highlight the ineffectiveness of mailers and the power of digital block walking in engaging voters. They stress the need for knowledgeable communicators and the impact of one-on-one conversations in campaigns. They discuss the effectiveness ...