Five captivating topics, each discussed in just three minutes, and a whirlwind of insights and sarcasm.
Greg and Gabe discuss dive into these crucial email marketing topics: single vs. double opt-in, subject line testing, sender name strategies, competing with Prime Day, and cart abandonment splits.
Guess what? Great email marketing doesn't have to break the bank! Find out how Omnisend is changing the game at Omnisend.com. Get ready for a mind-blowing episode full of trendsetting ideas. Let's dive in and happy marketing!
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Topics Discussed:
→ Single vs. Double Opt-in: Which process should brands use when collecting email addresses?
→ Subject Line Testing: Are tactics like emojis worth testing? Our hosts weigh in.
→ Sender Name vs. Brand Name: Get insights on what works best for sender names.
→ Competing with Prime Day: Essential tips for brands to stand out during Prime Day and the holiday season.
→ Cart Abandonment Splits: Should brands split based on cart total? Find out!
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