CAPTN OffScript (previously The Type Convo) is where bold creatives go unscripted.
Hosted by Alen, a type designer and creative founder behind SilverStag Type Foundry, the podcast dives into real, raw conversations with the people behind the work. Designers, founders, illustrators, storytellers, and makers who’ve carved their own paths.
No scripts. No filters. No fluff. Just honest talk about creativity, imposter syndrome, reinvention, burnout, breakthroughs, and everything in between.
New episodes weekly. Come aboard and go OffScript.
All content for CAPTN OffScript is the property of CAPTN OffScript and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
CAPTN OffScript (previously The Type Convo) is where bold creatives go unscripted.
Hosted by Alen, a type designer and creative founder behind SilverStag Type Foundry, the podcast dives into real, raw conversations with the people behind the work. Designers, founders, illustrators, storytellers, and makers who’ve carved their own paths.
No scripts. No filters. No fluff. Just honest talk about creativity, imposter syndrome, reinvention, burnout, breakthroughs, and everything in between.
New episodes weekly. Come aboard and go OffScript.
S02/E04 - How SNASK Built a Creative Empire Without Playing by the Rules
CAPTN OffScript
58 minutes
2 weeks ago
S02/E04 - How SNASK Built a Creative Empire Without Playing by the Rules
From zero agency experience to global design legends, Erik and Freddie of SNASK have built one of the boldest, loudest, and most unforgettable creative studios in the world – and they did it all by breaking the rules.
In this episode of CAPTN OffScript, we head to Stockholm (via pink offices and sarcastic banter) to hear how SNASK became a creative cult favorite by rejecting the clean, gray minimalism Sweden is known for. From beer-fueled branding gigs to Grammy-winning music videos, they’ve proven that being loud, opinionated, and a little weird can take you a very long way.
We talk about what it really means to build a creative business with integrity: staying true to your voice even when clients want you to tone it down, handling the judgment and trend-chasing of the design world, and growing a studio that’s just as serious about fun as it is about professionalism.
This episode is filled with stories you won’t hear anywhere else – the origin of ShowerBeer, how they accidentally became video directors, why Erik only flies short distances, and how their talks turned into rock concerts. It’s a hilarious, unfiltered, and inspiring look into what happens when you build your brand around who you are instead of who the industry wants you to be.
Whether you’re a brand builder, creative misfit, or just someone who feels allergic to corporate blandness, this one is for you.
🎧 Real creatives. Real stories. Real lessons.Welcome to CAPTN OffScript.
⸻
🔗 Full show notes & episode transcript: https://captnoffscript.com/s02-e04-how-snask-built-a-creative-empire-without-playing-by-the-rules
📺 Watch the full episode on YouTube:
https://youtube.com/@captnoffscript
📸 Follow us on Instagram:
https://instagram.com/captnoffscript
✨ Subscribe for new episodes every week on CAPTN OffScript – where bold creatives share real stories, honest lessons, and unexpected paths to success.
CAPTN OffScript
CAPTN OffScript (previously The Type Convo) is where bold creatives go unscripted.
Hosted by Alen, a type designer and creative founder behind SilverStag Type Foundry, the podcast dives into real, raw conversations with the people behind the work. Designers, founders, illustrators, storytellers, and makers who’ve carved their own paths.
No scripts. No filters. No fluff. Just honest talk about creativity, imposter syndrome, reinvention, burnout, breakthroughs, and everything in between.
New episodes weekly. Come aboard and go OffScript.