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Cannabis Marketing Live
Jake Litke
74 episodes
1 week ago
When it comes to cannabis, finding trustworthy product information can be a challenge. Budist is changing that. Built by industry insiders, Budist empowers consumers and certified cannabis experts to submit detailed product reviews using a 100-point rating system, creating a central hub for credible cannabis insights. Join us for an exclusive conversation with the co-founder and CEO of Budist, Jocelyn Sheltraw, the industry’s first social review platform built to help cannabis consumers, expe...
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Marketing
Business
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All content for Cannabis Marketing Live is the property of Jake Litke and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
When it comes to cannabis, finding trustworthy product information can be a challenge. Budist is changing that. Built by industry insiders, Budist empowers consumers and certified cannabis experts to submit detailed product reviews using a 100-point rating system, creating a central hub for credible cannabis insights. Join us for an exclusive conversation with the co-founder and CEO of Budist, Jocelyn Sheltraw, the industry’s first social review platform built to help cannabis consumers, expe...
Show more...
Marketing
Business
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You Already Own The Data! Learn How First-Party Data Lowers Customer Acquisition Costs and Increases Retention
Cannabis Marketing Live
52 minutes
10 months ago
You Already Own The Data! Learn How First-Party Data Lowers Customer Acquisition Costs and Increases Retention
A dollar saved is a dollar earned— especially when it comes to customer acquisition costs. Acquisition costs refer to the expenses businesses incur when attracting and winning new customers, which can cost five times more than retaining an existing customer. In the cannabis industry, companies are not only contending with each other to acquire new customers; they must also compete with pay-to-play directories such as Weedmaps, which all but own the “deals on cannabis” market. The challenges o...
Cannabis Marketing Live
When it comes to cannabis, finding trustworthy product information can be a challenge. Budist is changing that. Built by industry insiders, Budist empowers consumers and certified cannabis experts to submit detailed product reviews using a 100-point rating system, creating a central hub for credible cannabis insights. Join us for an exclusive conversation with the co-founder and CEO of Budist, Jocelyn Sheltraw, the industry’s first social review platform built to help cannabis consumers, expe...