Buzzworthy Marketing Podcast | B2B Marketing for Professional Services, Advisors, and Consultants
Michael Buzinski
106 episodes
2 months ago
Send us a text Welcome back to the Buzzworthy Marketing Podcast! In today's episode, our host Michael Buzinski—known affectionately as Buzz—dives into one of the biggest challenges faced by B2B companies: visibility. But here's the catch—it's not just about being seen everywhere; it's about being seen by the right people. Buzz dismantles three dangerous myths that are costing businesses money and offers insights into the real culprits behind poor visibility, such as Swiss army knife syndrome ...
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Send us a text Welcome back to the Buzzworthy Marketing Podcast! In today's episode, our host Michael Buzinski—known affectionately as Buzz—dives into one of the biggest challenges faced by B2B companies: visibility. But here's the catch—it's not just about being seen everywhere; it's about being seen by the right people. Buzz dismantles three dangerous myths that are costing businesses money and offers insights into the real culprits behind poor visibility, such as Swiss army knife syndrome ...
Buzzworthy Marketing Podcast | B2B Marketing for Professional Services, Advisors, and Consultants
20 minutes 25 seconds
6 months ago
The Market Domination Blueprint
Welcome to another episode of the Buzzworthy Marketing Podcast! In today’s show, hosts Michael Buzinski is breaking down what it really takes to dominate your market—not just compete in it. Are you tired of seeing entrepreneurs pitch their businesses as kingdoms, when in reality, they’re just running a digital lemonade stand? This episode will show you how to step off that treadmill of endless marketing tactics and start building your own market-defining empire. From the importance of category creation and laser-focused positioning to crafting strategic moats that make your business untouchable, this conversation is packed with actionable insights. Learn how to become the go-to brand in your niche, turn differentiation into true market leadership, and why it’s better to be the only option in your class than just the best. Whether you’re an ambitious consultant, marketing pro, or B2B entrepreneur ready to build your own “castle,” this episode is your blueprint for legendary success. Get ready to shift your mindset from tactical to strategic, out-strategize your competitors, and design the game instead of just playing it. Let’s dive in!
00:00 Entrepreneurial Reality Check
05:20 From Vendor to Visionary Guardian
08:49 "Dominate Your Niche Market"
11:55 "Focus on Core Strengths"
13:41 "Legendary Brand Positioning Strategy"
19:20 "Market Domination Strategy Call
Buzzworthy Marketing Podcast | B2B Marketing for Professional Services, Advisors, and Consultants
Send us a text Welcome back to the Buzzworthy Marketing Podcast! In today's episode, our host Michael Buzinski—known affectionately as Buzz—dives into one of the biggest challenges faced by B2B companies: visibility. But here's the catch—it's not just about being seen everywhere; it's about being seen by the right people. Buzz dismantles three dangerous myths that are costing businesses money and offers insights into the real culprits behind poor visibility, such as Swiss army knife syndrome ...
