What you need to know about the new look Franchising Code Every franchise buyer needs to know about the mandatory Franchising Code of Conduct, which governs the relationship between franchisors and franchisees, and this vital document has just been rejigged - in format and content. So as a franchise buyer, what do you need to know?
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What you need to know about the new look Franchising Code Every franchise buyer needs to know about the mandatory Franchising Code of Conduct, which governs the relationship between franchisors and franchisees, and this vital document has just been rejigged - in format and content. So as a franchise buyer, what do you need to know?
Buying into a brand with strong marketing is a major reason for franchisees to invest. The franchisor plays a key role in marketing the business, promoting the brand for the benefit of the franchise group. So what can you expect when it comes to marketing within a franchise network? National marketing is the franchisor’s responsibility but unlike non-franchise brands, there is another element of marketing that is crucial to small business - local area marketing. Franchisees are responsible fo...
Buying a franchise
What you need to know about the new look Franchising Code Every franchise buyer needs to know about the mandatory Franchising Code of Conduct, which governs the relationship between franchisors and franchisees, and this vital document has just been rejigged - in format and content. So as a franchise buyer, what do you need to know?