In this episode, we’re talking about the real influence content creators have on everyday decisions. As a beauty influencer in Miami, I’ve seen firsthand how impactful content can be. From UGC and affiliate marketing to influencer campaigns, I’ll take you behind the scenes of how I’ve built my community, stayed authentic, and grew Kendra’s Collections into a bold beauty haven. I’ll also share how my entrepreneurial journey—starting with social media marketing—helped me upscale my brand and connect with my audience in a meaningful way. Join me as we explore how content creators like me shape consumer choices. Follow me on TikTok, Threads, and Instagram @dollykenk, and check out more at link.me/dollykenk! Shop @kendrascollections www.kendrascollections.com