
Starting a content agency in Dubai , with zero funding, zero investors, and zero guarantees Mahdi Al Shafiei bet everything on Gen Z and built one of the most powerful media machines in the Middle East.In this raw and inspiring conversation, Mahdi reveals how he almost lost it all: the mistakes that cost him half his company, the ego that crept in, and the lonely nights no one picked up his calls.But he also shares how he turned it around — building an agency that now delivers over 500 million views a day, and why content, not capital, is the ultimate weapon in business.💡 Topics Covered:✅ The one decision that nearly destroyed his company✅ Why Gen Z is the future of marketing✅ The real cost of chasing too many opportunities✅ Delegation, discipline, and the chaos behind scaling✅ How to stay relevant when platforms shift overnight🔥 If you’re an entrepreneur, agency owner, or founder building in silence—this episode is for you.⏰ Timestamps:00:00 – Introduction02:12 – The Mindset Behind Building Trifid04:45 – The TikTok Bet That Changed Everything08:10 – Why Most Agencies Get Content Wrong11:32 – The Toughest Lesson From His Father16:00 – Losing Half His Company & Coming Back20:45 – Chaos, Delegation & Control25:10 – Hiring Through Energy, Not CVs27:20 – What Success Really Feels Like30:10 – Advice to Every Young Founder🔗 Follow BXB on Instagram:https://www.instagram.com/businesswithbartawi/FOLLOW ME ON:✩ Instagram: https://www.instagram.com/bartawi/✩ LinkedIn: https://www.linkedin.com/in/mahmoud-bartawi/✩ X (Twitter): https://x.com/bartawi🎙️ What's the biggest lesson your last failure taught you? Drop it in the comments 👇#Entrepreneurship #AgencyLife #ContentCreation #Startups #Marketing #BXBPodcast