This episode is about inner child work, limiting beliefs, overthinking, self-compassion, regrets, anxiety the subconcious mind.  I help people to find their purpose, build confidence in themselves and realize their true potential.  Check out my free training: https://www.thinkernick.com/training Please subscribe! ❤️ https://cutt.ly/IRthLyq We upload videos Every Week! 😎  In the Episode we have plesure of welcoming Tai Goodwin onto the show. We discuss how the skills you learn from your previous profession can translate into new opportunities. We look at Tai's marketing strategies and if short form content is powerful or not. We discuss organis vs paid advertising and the pros and cons of digital marketing. Tai tells us how to increase conversion rates and gives advice to organisations who are looking to market their businesses. 

0:00 - Intro 

1:30 - Transferable Teaching Skills 

2:30 - Tai’s Marketing Strategy 

3:40 - Short Form Content Production 

8:30 - How To Create The Best Shorts 

9:50 - Platforms To Push Content 

13:45 - Organic Vs Paid Advertising 

16:05 - How To Generate Organic Traffic As A Start Up 

18:04 - Online vs Offline Relationships 

22:07 - Face to face vs Online Marketing 

24:00 - Lead Generation 

26:46 - Strategy For Good Conversion Rates 

30:00 - Quiz Strategy 32:55 - Personalising Emails 

37:45 - Split Testing 38:45 - Challenges Tai Faced 

42:08 - Advice For Marketing 

44:20 - Understanding Your Customer & Value Proposition 

46:50 - Outro

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😎Tai's Links:  

Website: thatmarketingteam.com  

Facebook: https://www.facebook.com/tai.goodwin

LinkedIn: https://www.linkedin.com/in/taigoodwin/

Twitter: https://twitter.com/TaiGoodwinInstagram: https://www.instagram.com/taigoodwin/

Tiktok: https://www.tiktok.com/@taigoodwin

Facebook Group: https://www.facebook.com/groups/thatmarketingteam  

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