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Business Sense (BS) with Brad
Brad Ward
42 episodes
1 day ago
This podcast discusses trends that impact businesses and nonprofits: Expert guests are interviewed. We dive into topics such as economics and finance, employee motivation, business philosophy, and leadership theory. We try to make this a fun, yet relevant experience! Brad's Linked In: https://www.linkedin.com/in/brad-ward-dba-lssbb-b6a3751a2/ Consulting: https://businesssenseconsultingjc.com/ Brad's Book: https://www.amazon.com/Motivated-Worker-Managers-Improving-Satisfaction/dp/1476680213
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Management
Business
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All content for Business Sense (BS) with Brad is the property of Brad Ward and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This podcast discusses trends that impact businesses and nonprofits: Expert guests are interviewed. We dive into topics such as economics and finance, employee motivation, business philosophy, and leadership theory. We try to make this a fun, yet relevant experience! Brad's Linked In: https://www.linkedin.com/in/brad-ward-dba-lssbb-b6a3751a2/ Consulting: https://businesssenseconsultingjc.com/ Brad's Book: https://www.amazon.com/Motivated-Worker-Managers-Improving-Satisfaction/dp/1476680213
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Management
Business
Episodes (20/42)
Business Sense (BS) with Brad
Ryan Bartlett on Tariffs, AI employability skills, and his $850 million valuation!

On this episode Ryan Bartlett talks to Milligan University business strategy students. He answers questions regarding the impacts of proposed tariffs, True Classic Tee's recent $850 million valuation, meeting Simon Sinek, and the AI skills students will need in the near future.Host Website: https://businesssenseconsultingjc.com/

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6 months ago
53 minutes 58 seconds

Business Sense (BS) with Brad
Personal Financial Advising: Buyer Beware

On this episode I welcome Matthew Albritton, MBA, founder of Valor Financial Planning, to discuss what customers should look for in a financial advisor. We discuss Registered Investment Advisors (RIA) vs Broker-Dealers, family financial planning, and more!

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8 months ago
43 minutes 40 seconds

Business Sense (BS) with Brad
Using Herzberg to Reduce Employee Turnover in High Turnover Industries

On this episode I interview David Isaacs, owner of Isaac's Pools and Spas, who has annual employee turnover of around 11% in a 50% turnover industry. We discuss his strategy and how Herzberg's Two Factor Theory can be applied in today's labor environment. Business Page: https://businesssenseconsultingjc.com/

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10 months ago
38 minutes 11 seconds

Business Sense (BS) with Brad
Jeremiah Cafe: Providing Employment Opportunities to the Autistic Community

On this episode I welcome Jennifer Sweet, owner of Jeremiah Cafe, located in Johnson City, Tennessee. Jeremiah Cafe's mission is "to create an inclusive environment for the autistic in our community." We talk about the mission, business formation and type (LLC vs Nonprofit), obstacles and opportunities.

Note: The business hours changed from the video, Saturday is 8am-4pm (not 7am).

Host Page: https://www.linkedin.com/in/brad-ward-dba-lssbb-b6a3751a2/

Book Page: https://www.amazon.com/Motivated-Worker-Managers-Improving-Satisfaction/dp/1476680213

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1 year ago
18 minutes 42 seconds

Business Sense (BS) with Brad
Generative AI at a Fortune 500 Company: Philosophical and Practical Applications

On this episode I welcome Andrew Ervin, Generative AI Manager at Eastman Chemical Company. We talk how it is being used in industry, what software and coding students should be learning, and dive into both the philosophical and practical aspects of AI moving forward.

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1 year ago
47 minutes 44 seconds

Business Sense (BS) with Brad
Johnson City, TN Home Prices, Infrastructure, and Jobs: August 2024

On this episode I interview City Commissioner Joe Wise, who was previously interviewed in 2022 by Yahoo Finance regarding Johnson City's emerging housing market, and local Realtor Rachel Smith. We discuss housing affordability, politics, infrastructure, jobs, and more! Can local residents afford to live in a city that is deemed #1 best place to live by USA Today?

Host Page: https://www.linkedin.com/in/brad-ward-dba-lssbb-b6a3751a2/

Book Page: https://www.amazon.com/Motivated-Worker-Managers-Improving-Satisfaction/dp/1476680213

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1 year ago
39 minutes 10 seconds

Business Sense (BS) with Brad
Six Sigma #Fails

On this episode I speak with Dr. Mark Cawman, professor and certified quality manager, about Six Sigma projects that failed and lessons learned. He also describes the impact AI will have on Six Sigma related jobs. Host Page: https://www.linkedin.com/in/brad-ward-dba-lssbb-b6a3751a2/ Book Page: https://www.amazon.com/Motivated-Worker-Managers-Improving-Satisfaction/dp/1476680213

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1 year ago
46 minutes 22 seconds

Business Sense (BS) with Brad
The Perils (and Promises) of Personality Testing for Career Placement

On the episode I welcome Dr. Lori Mills, Professor of Psychology, to talk about the problems and uses of personality testing for career advancement. Should employers use them to help in recruiting and promoting? Should students use them to find their dream career/degree? The Big Five, Myers Briggs, Enneagram, DiSC, and Holland's Interest inventories will be explored.

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1 year ago
46 minutes 21 seconds

Business Sense (BS) with Brad
Building Community > Advertising with Ryan Bartlett

On this episode True Class Tees CEO Ryan Bartlett talks to a Business Strategy class about building community, the power of story, and business expansion.

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1 year ago
55 minutes 37 seconds

Business Sense (BS) with Brad
Exponentially Increase Your Social Media Following with Slaughterhawk
On this episode I follow up with Slaughterhawk who has increased his social media following from 10k-70k followers in a year, all without paying to advertise! Slaugtherhawk resides in the small town of Cadillac, MI, yet his beaded hats and accessories have been worn by celebrities like Geno Smith (Seattle Seahawks) and the cast of Reservoir Dogs. Podcast Website: https://www.businesssensejc.com/
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2 years ago
44 minutes 37 seconds

Business Sense (BS) with Brad
Being Human in an AI World: Neural Networks, LLMs, and the Soul?

On this episode I welcome Adam O’Neill, who owns Adam O’Neill and Associates located in Fairfax Virginia. He is a Psychiatric Physician Assistant and is author of The Mind After Eden: Psychiatry in a Post-Fall World. You can find out more about him at Aoavirginia.com.

At the core of our episode, we discuss if neural networks truly represent the human brain and how machine "learning" will impact on our work. Can reality truly be broken down into 0s and 1s, mixed in with probabilities and feedback loops, to solve our problems?

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2 years ago
29 minutes 35 seconds

Business Sense (BS) with Brad
Isaiah 117 House: Purpose, Challenges, and U.S. Expansion - audio

On this episode I welcome Ronda Paulson, Founder and Executive Director of Isaiah 117 House. We talk about her surprise visit from Mike Rowe, describe how Isaiah 117 positively impacts children in the foster care system, and identify business issues that emerge from expansion (especially into Battle Creek, MI) across the United States.


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2 years ago
27 minutes 44 seconds

Business Sense (BS) with Brad
Isaiah 117 House: Purpose, Challenges, and U.S. Expansion

On this episode I welcome Ronda Paulson, Founder and Executive Director of Isaiah 117 House. We talk about her surprise visit from Mike Rowe, describe how Isaiah 117 positively impacts children in the foster care system, and identify business issues that emerge from expansion (especially into Battle Creek, MI) across the United States.

Show more...
2 years ago
27 minutes 44 seconds

Business Sense (BS) with Brad
Womenswear and Modern Fashion Marketing with Jamie Banks - video

On this episode I welcome Change of Scenery Founder and CEO Jamie Banks, formerly of Kate Spade, to discuss the various marketing methods she uses to grow her brand. Included is a discussion of mission and branding, in-home sales parties, LTK and influencer advertising, supply chain and sustainable manufacturing, and the power of story as it relates to her women's' swimwear brand. Jamie will also describe the process of getting into Nordstrom.

REPREVE video as mentioned by Jamie.

https://www.youtube.com/watch?v=xop9B4OJaAY

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2 years ago
44 minutes 32 seconds

Business Sense (BS) with Brad
Womenswear and Modern Fashion Marketing with Jamie Banks - audio

On this episode I welcome Change of Scenery Founder and CEO Jamie Banks, formerly of Kate Spade, to discuss the various marketing methods she uses to grow her brand. Included is a discussion of mission and branding, in-home sales parties, LTK and influencer advertising, supply chain and sustainable manufacturing, and the power of story as it relates to her women's' swimwear brand. Jamie will also describe the process of getting into Nordstrom.

REPREVE video as mentioned by Jamie.

https://www.youtube.com/watch?v=xop9B4OJaAY


Show more...
2 years ago
44 minutes 32 seconds

Business Sense (BS) with Brad
An Introduction to ChatGPT and Ethical AI with Luke Thompson - audio

On this episode I interview Luke Thompson, COO for Action VFX. Luke shows us how to use ChatGPT including: automated presentations, python coding, and creating advertisements. The impact to educators and ethical implications are also discussed. Whether you know nothing at all about AI or ChatGPT, or are dabbling with this chatbot, this episode is for you. No experience required!


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2 years ago
1 hour 2 minutes 32 seconds

Business Sense (BS) with Brad
An Introduction to ChatGPT and Ethical AI with Luke Thompson - video

On this episode I interview Luke Thompson, COO for Action VFX. Luke shows us how to use ChatGPT including: automated presentations, python coding, and creating advertisements. The impact to educators and ethical implications are also discussed. Whether you know nothing at all about AI or ChatGPT, or are dabbling with this chatbot, this episode is for you. No experience required!

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2 years ago
1 hour 2 minutes 33 seconds

Business Sense (BS) with Brad
Strategic Marketing with Ryan Bartlett, CEO of True Classic Tees -video

On this episode, Co-Founder and CEO of True Classic Ryan Bartlett talks to an upper level, undergrad Business Strategy class, about strategic marketing. True Classic has achieved $250 million in sales over its first 3 years and has no plans of slowing down growth. Ryan talks about effective social media campaigning, conversion rate optimization, incrementality testing, SEO, customer acquisition and retention, supply chain, and so much more! 

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2 years ago
44 minutes 3 seconds

Business Sense (BS) with Brad
Strategic Marketing with Ryan Bartlett, CEO of True Classic Tees

On this episode, Co-Founder and CEO of True Classic Ryan Bartlett talks to an upper level, undergrad Business Strategy class, about strategic marketing. True Classic has achieved $250 million in sales over its first 3 years and has no plans of slowing down growth. Ryan talks about effective social media campaigning, conversion rate optimization, incrementality testing, SEO, customer acquisition and retention, supply chain, and so much more!

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2 years ago
43 minutes 59 seconds

Business Sense (BS) with Brad
A Day in the Life of an NFL Agent

On this episode I welcome Logan Burns, an NFL agent who currently represents Houston Texans defensive back Jacobi Francis. We discuss his career, job duties, NILs, and the relevance of an MBA to his career.  

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2 years ago
49 minutes 29 seconds

Business Sense (BS) with Brad
This podcast discusses trends that impact businesses and nonprofits: Expert guests are interviewed. We dive into topics such as economics and finance, employee motivation, business philosophy, and leadership theory. We try to make this a fun, yet relevant experience! Brad's Linked In: https://www.linkedin.com/in/brad-ward-dba-lssbb-b6a3751a2/ Consulting: https://businesssenseconsultingjc.com/ Brad's Book: https://www.amazon.com/Motivated-Worker-Managers-Improving-Satisfaction/dp/1476680213