Send us a text For decades, shareholder primacy has dictated corporate decision-making, driving businesses to prioritize short-term profits and disproportionate returns to shareholders over long-term sustainability and stakeholder value. This extractive model, where 50-80% of free cash flow is routinely funneled into dividends and stock buybacks, has led to widening inequalities, reduced innovation, and diminished investment in broader societal and environmental needs. But what if there’s a b...
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Send us a text For decades, shareholder primacy has dictated corporate decision-making, driving businesses to prioritize short-term profits and disproportionate returns to shareholders over long-term sustainability and stakeholder value. This extractive model, where 50-80% of free cash flow is routinely funneled into dividends and stock buybacks, has led to widening inequalities, reduced innovation, and diminished investment in broader societal and environmental needs. But what if there’s a b...
Why Starting with ‘Why’ is a Recipe for Failure—and How to Do It Right
Business Regenerated | RoundMap®
10 minutes
11 months ago
Why Starting with ‘Why’ is a Recipe for Failure—and How to Do It Right
Send us a text Simon Sinek’s famous Golden Circle framework suggests businesses should "start with why"—their purpose or mission—before addressing how they achieve it and what they offer. While inspiring in theory, this approach often leads businesses astray, especially when it comes to addressing real markets and creating products that resonate with customers. Here’s why starting with "why" fails—and how businesses can adopt a more practical and effective approach.
Business Regenerated | RoundMap®
Send us a text For decades, shareholder primacy has dictated corporate decision-making, driving businesses to prioritize short-term profits and disproportionate returns to shareholders over long-term sustainability and stakeholder value. This extractive model, where 50-80% of free cash flow is routinely funneled into dividends and stock buybacks, has led to widening inequalities, reduced innovation, and diminished investment in broader societal and environmental needs. But what if there’s a b...
