Business of Design ® | Interior Designers, Decorators, Architects & Landscapers
Kimberley Seldon
465 episodes
3 days ago
In the design industry, clarity is power. Whether you’re running a firm with a business partner, leading a solo practice with or without a team, or collaborating with your spouse, like today’s guests, how you divide tasks can make or break your projects and your business. Marli Jones and Michael Kreuser share how they define their roles, delegate responsibilities like procurement and project management, and rely on trusted team members to keep every project running smoothly. There’s real value in having clear job descriptions—for project managers, operations managers, and even for yourself—so that creativity can flourish without chaos.
In this episode:
- Establish clear roles and responsibilities—clarity eliminates confusion.
- Define ownership and decision-making authority from the start.
- Use contracts and agreements to keep partnerships clean and professional.
- Build systems and processes before you delegate.
- Separate creative work from operations for balance and efficiency.
- Foster a culture that accepts mistakes and learns from them.
- Choose clients based on fit, not just project size or budget.
- Let process create space for creativity and innovation.
- Empower your team with trust, autonomy, and shared accountability.
- Nurture strong relationships with clients, trades, and vendors.
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In the design industry, clarity is power. Whether you’re running a firm with a business partner, leading a solo practice with or without a team, or collaborating with your spouse, like today’s guests, how you divide tasks can make or break your projects and your business. Marli Jones and Michael Kreuser share how they define their roles, delegate responsibilities like procurement and project management, and rely on trusted team members to keep every project running smoothly. There’s real value in having clear job descriptions—for project managers, operations managers, and even for yourself—so that creativity can flourish without chaos.
In this episode:
- Establish clear roles and responsibilities—clarity eliminates confusion.
- Define ownership and decision-making authority from the start.
- Use contracts and agreements to keep partnerships clean and professional.
- Build systems and processes before you delegate.
- Separate creative work from operations for balance and efficiency.
- Foster a culture that accepts mistakes and learns from them.
- Choose clients based on fit, not just project size or budget.
- Let process create space for creativity and innovation.
- Empower your team with trust, autonomy, and shared accountability.
- Nurture strong relationships with clients, trades, and vendors.
EP 449 | Do You Want Fries With That with Kimberley Seldon
Business of Design ® | Interior Designers, Decorators, Architects & Landscapers
21 minutes 2 seconds
1 month ago
EP 449 | Do You Want Fries With That with Kimberley Seldon
Join Kimberley Seldon on the Business of Design podcast as she explores the powerful strategies of upselling and cross-selling to enhance your business with existing clients. Discover how these techniques can transform your projects into extraordinary experiences, boosting both client satisfaction and your bottom line.
In this episode, you will learn:
- The difference between upselling and cross-selling and why they matter.
- How to confidently suggest premium products and services without feeling pushy.
- The role of integrity in sales and how to propose upgrades that clients will value.
- Practical examples of turning small projects into significant opportunities.
- Strategies to grow your business profitably without additional time investment.
Tune in to unlock the potential of your current client relationships and elevate your design business to new heights.
Business of Design ® | Interior Designers, Decorators, Architects & Landscapers
In the design industry, clarity is power. Whether you’re running a firm with a business partner, leading a solo practice with or without a team, or collaborating with your spouse, like today’s guests, how you divide tasks can make or break your projects and your business. Marli Jones and Michael Kreuser share how they define their roles, delegate responsibilities like procurement and project management, and rely on trusted team members to keep every project running smoothly. There’s real value in having clear job descriptions—for project managers, operations managers, and even for yourself—so that creativity can flourish without chaos.
In this episode:
- Establish clear roles and responsibilities—clarity eliminates confusion.
- Define ownership and decision-making authority from the start.
- Use contracts and agreements to keep partnerships clean and professional.
- Build systems and processes before you delegate.
- Separate creative work from operations for balance and efficiency.
- Foster a culture that accepts mistakes and learns from them.
- Choose clients based on fit, not just project size or budget.
- Let process create space for creativity and innovation.
- Empower your team with trust, autonomy, and shared accountability.
- Nurture strong relationships with clients, trades, and vendors.