#30: How to Sell Non-Business Coaching: From ‘Nice-to-Have’ to Premium

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Business, Mindset, Style with Nina Walder

Nina Walder

34 episodes

5 days ago

Welcome to the Business, Mindset, Style podcast - a show for women in business, who want to make an impact, grow a profitable online business all while living a rich life filled with freedom and fulfillment. I'm sharing with you my lessons, insights, as well as mistakes and behind the scenes stories of running a digital business, growing on social media and creating a strong personal brand. My name is Nina Walder, i'm your host, and I can't wait to dive into today's episode!

Entrepreneurship

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Entrepreneurship

Business

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#30: How to Sell Non-Business Coaching: From ‘Nice-to-Have’ to Premium

Business, Mindset, Style with Nina Walder

23 minutes 6 seconds

2 months ago

#30: How to Sell Non-Business Coaching: From ‘Nice-to-Have’ to Premium

Can you successfully sell coaching when it’s not about making money?

Yes — and in this episode, I’ll show you how.

Earlier this month at a wedding in Lisbon, a happiness researcher asked me: “Is it even possible to sell coaching that isn’t business or money-related?”

If you’ve ever wondered the same - whether you’re a life coach, personal stylist, wellness mentor, or anyone whose work transforms lives in a non-financial way - this episode is for you.

Inside, I share:

✨ Why people happily pay premium for transformation that’s not linked to money

✨ How to position your work so it feels essential, not “nice-to-have”

✨ The kind of ROI you must highlight when selling non-business coaching

✨ How to paint the “after” so vividly, clients can already feel themselves in it

✨ My own story of building a multi–6 figure style coaching business with high-ticket clients

If you’re ready to package, position, and present your non-business coaching offers in a way that clients instantly see the value — this episode will shift everything for you.

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---Ready to go deeper?Join my Confident Sales masterclass "HOW TO GET CLIENTS EVERY WEEK - without feeling salesy"Sign up for free here: https://ninawalder.com/salesMy programs & resources for you:🖤 BRAND. Authority. Premium Clients. Step into the premium expert you already are, attract dream clients consistently, and build a magnetic brand without burnout: https://ninawalder.com/brand🖤 STYLIST ACCELERATOR. Grow a thriving, profitable styling business with a clear brand, premium positioning & clients who can’t wait to work with you: https://ninawalder.com/stylist-selfstudy🖤 Confident & Profitable on Video. Master showing up on video with ease & authority — so your content sells for you and dream clients feel they already know you: https://ninawalder.com/video🖤 ELEVATE. 1:1 Business Coaching. Your personalized fast-track to premium clients, sustainable growth & the business you’ve been dreaming about: https://ninawalder.com/1-1coachingFree Checklist "Instagram that Sells" (for coaches & experts): https://ninawalder.com/checklist1ChatGPT Prompts Pack: Define your ideal client + generate 1 month of strategic Reels: https://ninawalder.com/promptsFollow me on Instagram for more advice on building your brand & business online with clarity & ease: https://www.instagram.com/nina_walder_/