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Action Step:Check out Lemon8 and see if it's worth it for your business (not a promotion). Did you know we're on TikTok? Check us out @business.creativeIn this Episode: Wyatt Peterson covers the new app, Lemon8 by Byte Dance (Like Lemonade). Byte Dance is the creator of TikTok. What is this app that's like Pinterest? Can you use it for organic reach? Yes and no. It's a static (picture) - focused app that mimics Instagram and Pinterest in many ways, and allows you to browse by interest and aesthetic. Right now it's heavy in makeup and fashion, but as apps grow they tend to broaden. It's for sure worth checking out, as Byte Dance is promoting it heavily and it may grow a lot. Being the biggest fish in a smaller (or newer?) pond has its benefits. businesscreativepodcast.com
