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Business Clarity
Maika Endo
27 episodes
1 week ago
Welcome to Business Clarity Where we break down the holistic journey of the impact-driven entrepreneur into sustainable and actionable steps, this is the place for creatives, coaches, and wellness professionals to master the tools and gain insights into growing a thriving business with intention, purpose, and, of course, clarity. I’m Maika, your host, and soul’s advocate.
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Entrepreneurship
Business
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All content for Business Clarity is the property of Maika Endo and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Business Clarity Where we break down the holistic journey of the impact-driven entrepreneur into sustainable and actionable steps, this is the place for creatives, coaches, and wellness professionals to master the tools and gain insights into growing a thriving business with intention, purpose, and, of course, clarity. I’m Maika, your host, and soul’s advocate.
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Entrepreneurship
Business
Episodes (20/27)
Business Clarity
#26: How to Make Your Digital Marketing Work: Tough Love Tips

Most people can check the boxes and create digital marketing assets for their business, such as their website, newsletter, lead magnet, etc., but many people I’ve met “forget” or feel awkward about promoting and talking about them.

I hope this thought-provoking episode/blog will motivate you to step into the marketer role despite your uncertainty, fears, and doubts because you’re not getting immediate results.


➡️ Read the full blog post here.


Resources + Links:

  • Visit the site: https://www.maikaendo.co

  • Blog: https://www.maikaendo.co/articles

  • The Newsletter: https://www.maikaendo.co/newsletter

  • Submit your question or challenge for a future episode here.

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1 year ago
16 minutes 16 seconds

Business Clarity
#25: Should I DIY or Outsource?

My insights and tips for busy solopreneurs who are considering outsourcing tasks.


Are you feeling overwhelmed by your tasks? Discover if outsourcing to a virtual assistant or Fiverr expert is the right solution for you.

I'm sharing my honest experiences working with VAs and some practical tips for finding the perfect fit and streamlining this process. 

➡️ Read the full blog post here.

What you’ll learn: 

  • The pros and cons of outsourcing tasks as a solopreneur.

  • How to determine which tasks are best suited for outsourcing.

  • Tips for finding a reliable virtual assistant or Fiverr expert.

  • Common pitfalls to avoid when outsourcing.

  • Personal experiences and lessons learned from outsourcing tasks.

Resources + Links:

  • Visit the site: https://www.maikaendo.co

  • Blog: https://www.maikaendo.co/articles

  • The Newsletter: https://www.maikaendo.co/newsletter

  • Submit your question or challenge for a future episode here. 

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1 year ago
27 minutes 54 seconds

Business Clarity
#24: How Can I Get Into More Conversations with Potential Clients?

Whether you're just starting out as an online coach, consultant, wellness entrepreneur, or a seasoned professional looking to expand your reach, this episode will help you curate an environment for more sales conversations with your ideal clients.

I’ll share some simple and actionable tips that you can apply right away. 

➡️ Read the full blog post here.

In this episode, you’ll learn:

👆One thing you can do now to get more conversations with your ideal clients, and is not going to cost you anything.

📌The strategy to deploy across your website and every marketing platform where you’re active. 

📅 What kind of target you need to set every month to measure your progress.

Resources + Links:

  • Visit the site: https://www.maikaendo.co

  • Blog: https://www.maikaendo.co/articles

  • The Newsletter: https://www.maikaendo.co/newsletter

  • Submit your question or challenge for a future episode here. 

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1 year ago
18 minutes 43 seconds

Business Clarity
#23: Building a Business Aligned with Our Values: Interview with Beck Hunter Kelm

Welcome back to "Business Clarity," the podcast where we explore the intersection of value-driven businesses and personal growth.

In today's episode, we have a very special guest, Becky, a talented copywriter who recently had a life-changing experience. Join us as we explore Becky's journey of self-discovery, resilience, and compassion in the face of adversity.

From the wake-up call of an earthquake to finding purpose and building a business around their values, Becky's story is sure to inspire and motivate. We'll also discuss the importance of community, the power of the journey, and nurturing resilience in business.

So grab your headphones and get ready for an episode filled with insights, valuable lessons, and heartfelt moments.

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2 years ago
24 minutes 54 seconds

Business Clarity
#22: Intentional Business Immersion: Your Questions Answered

This is an FAQ type of episode to answer all your questions about my signature group program, Intentional Business Immersion.

We have covered the following topics:

  • Enrollment Period
  • Program Differences
  • Curriculum Access
  • Private Community Access
  • Monthly Check-ins & Quarterly Reviews
  • Community and Support
  • Program Duration
  • Pre-Work Training
  • Pricing and making an empowered decision

Would you like me to answer a question about the program or explore a topic?⁠ You can submit it here⁠.


Want to learn more about Intentional Business Immersion? Click here


Rate, Review, & Subscribe

Did you enjoy this episode? If the answer is YES, please leave a review here. This helps me support impact-driven entrepreneurs - just like you, to build their businesses with more peace of mind and clarity. Consider including your Instagram handle so that I can thank you personally!


About Maika

Hi, I’m Maika, host of the⁠ Business Clarity Podcast⁠, author of⁠ Focus & Flow⁠, award-winning wellness entrepreneur, Evernote expert, and tech enthusiast. With my unique holistic coaching approach, I come alongside health and wellness entrepreneurs, coaches, mentors, educators, and creatives to help them build legacy-leaving businesses. I love sharing best practices and my latest pondering on digital organizing and digital well-being, holistic productivity, and timeless marketing strategies. ⁠


Resources:

  • ⁠Sign up for my newsletter, Sweet Words⁠

  • ⁠Sign up for my free productivity email course⁠

  • ⁠Visit my website⁠

  • ⁠About Business Clarity podcast⁠

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2 years ago
23 minutes 6 seconds

Business Clarity
#21: Intentional Business Immersion: All the Details About My Signature Program

I’m about to open the doors again to my signature group program, Intentional Business Immersion, and this time I want to give you an earlier heads-up. Hence, you have the time you need to think about it and also connect with me if you have questions. 

If you are a creative, a coach, a health and wellness entrepreneur, and want to grow a thriving human-centered business without relying on social media, if you value the quality of life, a holistic and gentle approach to business and self,  this episode is for you. 

Today, I’m sharing all the details about Intentional Business Immersion, why I created this program, my vision, and all the juicy details about what’s inside and what you can expect.


Join our free 5-Day Immersion

"How to build a streamlined human-centered business without relying on social media"

Click here to sign up (doors closing on Monday, May 29)


Submit a Question or Topic

Would you like me to answer a question or explore a topic? You can submit it here.


Rate, Review, & Subscribe

Did you enjoy this episode? If the answer is YES, please leave a review here. This helps me support impact-driven entrepreneurs - just like you, to build their businesses with more peace of mind and clarity. Consider including your Instagram handle so that I can thank you personally!


About Maika

Hi, I’m Maika, host of the Business Clarity Podcast, author of Focus & Flow, award-winning wellness entrepreneur, Evernote expert, and tech enthusiast. With my unique holistic coaching approach, I come alongside health and wellness entrepreneurs, coaches, mentors, educators, and creatives to help them build legacy-leaving businesses. I love sharing best practices and my latest pondering on digital organizing and digital well-being, holistic productivity, and timeless marketing strategies. 


Resources:

  • ⁠Sign up for my newsletter, Sweet Words⁠

  • ⁠Sign up for my free productivity email course⁠

  • ⁠Visit my website⁠

  • ⁠About Business Clarity podcast⁠


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2 years ago
22 minutes

Business Clarity
#20: Interview: Michelle Grasek, Practicing Acupuncturist and Marketing Strategist

I've been connected with Michelle for years when I was still running Kocoon Spa remotely from Istanbul. I've always nurtured an admiration for her as she combines a unique combination of skills-set:

Michelle is the owner and acupuncturist specialized in cosmetic acupuncture in NY- with 5-star ratings on Google. She's also a practice management and marketing educator at Acupuncture Marketing School, which she founded.

I’m honored to interview her to explore how to get more clients to find you, increase income, and demystify social media marketing. Michelle shares some great tips on outsourcing social media very intentionally.

“Michelle has taught marketing to over 3,500 acupuncturists. It’s her mission to help you grow your business using marketing techniques that are genuine and generous.”

Even if you’re not an acupuncturist, this episode is very actionable and motivating!


Here’s what we discussed:

  • What would the day in your life look like?
  • How do patients find you?
  • What is the best way for therapists or health and wellness providers to generate more income?
  • How do you help your students and clients?
  • Do you advocate getting more clients through Instagram, or is it through different strategies?
  • What parts of social media can be outsourced to a virtual assistant? How do you do this?
  • When you reflect on your career, what would you want people to remember?
  • Michelle talks about demystifying marketing and simplifying the process.


Rate, review & subscribe on Apple Podcasts

Did you enjoy this episode?  If the answer is yes, please leave a review here - even one sentence helps! This helps me support impact-driven entrepreneurs - just like you, build their business with more peace of mind and clarity.

Consider including your Instagram handle so I can thank you personally!


Resources mentionned:

  • Instagram: @‌michellegrasek

  • Facebook

  • Website: www.michellegrasek.com

  • Acupuncture Marketing School online class [15 PDAs]

About Michelle Grasek:

Michelle Grasek is the host of the Acupuncture Marketing School podcast. She's a practicing acupuncturist and marketing strategist and she's been teaching marketing, both online and in-person, for 9 years. In that time, Michelle has taught marketing to over 3,500 acupuncturists. It’s her mission to help you grow your business using marketing techniques that are genuine and generous.

Through MIchelle's articles and online PDA courses, she aims to help you outline a strategy, focus on marketing that’s authentic, and get new patients every week. She shares all of her practice-building tips at michellegrasek.com and on social media @‌michellegrasek.


Show notes:

https://www.maikaendo.co/podcast-episodes/michelle-grasek

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2 years ago
30 minutes 27 seconds

Business Clarity
#019: How can we be more intentional with social media and make it a safe space for everyone?

Why aren’t digital detoxes the answer?

How to have a healthy relationship with social media?

How can we, as coaches, make the social media space more safe, supportive, and kind; and mitigate some of the negative aspects of it?

Join me and social media strategist Cassie Widders as we explore these questions together!


Guest: Cassie Widders

Cassie Widders is a social media strategist who works with founders, personal brands and service-based businesses from around the world to simplify their social media, and create a strategy that centers around their business goals, and their lifestyle. She is a digital wellbeing advocate known for her work on digital minimalism, social media and its effects on our mental wellbeing, and in making social media strategies more sustainable for personal brands and businesses.

Business Clarity Host: Maika Endo

I coach and mentor impact-driven entrepreneurs who want to design a business and life on their own terms. My approach is holistic and integrates personal growth, marketing strategies, and business systems to create long-lasting, sustainable changes and results. I help you introduce your business to the world with intention and clarity!

Find more episodes at https://www.maikaendo.co/podcast-episodes.

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2 years ago
28 minutes 46 seconds

Business Clarity
#018: Are coaches taking into account how ADHD brains think?
Is ADHD, missing “life skills”? Are coaches taking into account how ADHD brains think? How can we, as coaches and trainers, make the online space safer and more supportive? How can we adapt our coaching and teaching styles?  Join the conversation with one of my first 6-month immersion private clients, Sara Naderi.  About Sara Naderi: Sara is originally from New York but now lives in Istanbul, Turkey, with her family (she’s a mom of and 8, 6, and almost 4 years old). She was a freelance copywriter and marketer turned business owner, but after her ADHD diagnosis in early 2021, her life radically changed in the best possible way. Sara understands that ADHD is her superpower and is channeling her efforts into building a platform for women worldwide to take back control of their lives and reach every single goal they have for themselves. Business Clarity by Maika Endo: https://www.maikaendo.co/podcast-episodes
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2 years ago
34 minutes

Business Clarity
Business Clarity (Trailer)
3 years ago
40 seconds

Business Clarity
#017: Spotlight on Bridget Rooth of MindSteadyGo

In today’s interview, Bridget shares how my group coaching program Attract Nurture Convert helped her launch a unique freebie that embodied her whole identity, and kickstarted her newsletter.

You will learn:

  • Why she decided that this was the right time to create and share a lead magnet.
  • How she came up with the freebie idea and format - and how she went from idea inception to sharing it with the world. 
  • The most difficult part of the whole creative process and how she overcame it - you may recognize yourself here! I did. 
  • What has launching a lead magnet changed for her and her business - and the shift of perspective.
  • How her lead magnet helped her kickstart her newsletter and double her mailing list. 
  • The one piece of practical advice she’d like to share with you, Name, if you’re thinking of creating a lead magnet or perhaps started the process but got stuck along the way.

Check out the show notes to connect with Bridget Rooth and MindSteadyGo at https://maikaendo.co/podcast-episodes/017

Did you enjoy this episode? If the answer is yes, please leave a review here - even one sentence helps! This helps me support impact-driven entrepreneurs - just like you, build their business with more peace of mind and clarity. 

Consider including your Instagram handle so I can thank you personally!

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3 years ago
23 minutes 41 seconds

Business Clarity
#016: Starting A Business During The Pandemic

In today’s episode, I invite Sally Kellet to share a bit about her journey as she quit her 9 to 5 and launched a wellbeing hub and mindfulness studio in Melbourne, just when the coronavirus pandemic started. Sally Kellett is a professional meditation teacher, certified sound meditation practitioner, and founder of Mirosuna. At the time we recorded this episode, Melbourne was getting out of its third lockdown.  

Make sure to check the show notes to connect with Sally Kellett and Mirosuna. https://maikaendo.co/podcast-episodes/016

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4 years ago
24 minutes 17 seconds

Business Clarity
#015: Sick of Social Media? Here Are 4 Strategies You Should Be Focusing on instead

In today’s episode, I'm sharing my personal story and 4 tactics I used to turn a money-losing business into an award-winning business before special media existed. And how the same tactics today, help me develop my coaching business in alignment with my values,  amidst the current popularity of social media and the hustle culture.

Check out the show notes at https://maikaendo.co/podcast-episodes/015

Rate, review & subscribe on Apple Podcasts

Did you enjoy this episode? If the answer is yes, please leave a review here - even one sentence helps! This helps me support impact-driven entrepreneurs - just like you, build their business with more peace of mind and clarity. 

Consider including your Instagram handle so I can thank you personally!

Show more...
4 years ago
21 minutes 12 seconds

Business Clarity
#014: Copywriting, Entrepreneurship & Motherhood In Times Of Uncertainty

Welcome to a new theme inside Business Clarity, where I feature impact-driven entrepreneurs -like you- to share their wins, challenges, and their craft, so you can see what’s possible and also feel that you are not alone in this entrepreneurial journey! 

I want to humanize our businesses, and us as business owners. My first guest in today’s episode is Sara Naderi - one of my past private clients, and founder of Sumo Creativity copywriting agency.

Make sure to check the show notes to discover what special gift Sara has prepared for Business Clarity listeners!

https://maikaendo.co/podcast-episodes/014

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4 years ago
28 minutes 7 seconds

Business Clarity
#013: Is It Important To Be Productive?

In today’s episode, I will share with you what productivity means to me. You will also learn the critical 4 stages that I’m currently using in my group coaching program Soulful Success, to help the epic ladies increase their productivity and turn their big ideas into a plan, and launch it into action successfully.

You’ll learn how to: 

  1. Strengthen your vision using specific tools
  2. Set meaningful & relevant goals so you are truly motivated 
  3. Create a sustainable execution plan so you can hit every milestone 
  4. Cultivate rituals and have clear boundaries so you can follow through your plan almost effortlessly!

Free coaching

If you’d like to dive deeper into goal setting and time management, you are invited to join my 4-day productivity email course /coaching, Focus and Flow.

What you’ll learn in 4 days:

  •  How to find what to focus on to make an impact
  • How to overcome mindset blocks and avoid sabotaging yourself
  • How to break down your big goals into scheduled action steps, so they become achievable
  • Two simple strategies to stay in a state of flow and eliminate procrastination

→ The coaching exercises are easy-to-digest and actionable, so you’ll feel empowered and motivated!

Sign up to Focus and Flow

Links and resources mentioned in this episode:

  • Percin Interviews Maika Endo on Productivity (YouTube)
  • 3 Time Management Hacks (Podcast)
  • 3 Tips to Reclaim Your Time and Freedom (Podcast)
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4 years ago
15 minutes 30 seconds

Business Clarity
#012: 5 Things You Need To Know To Get Unstuck With Your Newsletter

If you struggle to send newsletters consistently, if you’re dreading it every month, if you’ve been dreaming of starting one but have been pushing it back forever, this episode is for you. 

Wherever you are in your newsletter journey, whether you’re telling yourself: 

  • I don’t have time
  • I don’t know how to design
  • I’m allergic to technology 
  • I don’t have a list of people to send it to
  • I don't know what to write about 

I will share with you a reframe to help you get unstuck! 

Links and resources mentioned in this episode:

  • My Stress-Free 3-Step Content Creation Process (Podcast)
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4 years ago
14 minutes 46 seconds

Business Clarity
#011: How To Create Your Brand From Scratch In 5 Simple Steps

In this episode today, I’m sharing my 5-step process to creating a cohesive personal or business brand from scratch, without having to spend money. You’ll be able to create your branding in 5 simple steps and take your impact-driven brand to the next level!

We will talk about: 

  • One of the most underrated and crucial steps of the creative process, which is to build your vision board.
  • What to consider when you’re thinking of your brand name and logo, and what mistakes to avoid.
  • Creating your color palette has never been so easier than it is today - with all the tools and resources available.
  • How to design your brand chart with ease and clarity - with a special gift from me: Your brand chart Canva template so all you need to do is drag and drop your brand elements. 
  • Crafting your unique selling proposition and leveraging it to stand out.  

Rate, review, & subscribe on Apple Podcasts

Did you enjoy this episode? If the answer is yes, please leave a review here - even one sentence helps! This helps me support impact-driven entrepreneurs - just like you, build their business with more peace of mind and clarity. 

Consider including your Instagram handle so I can thank you personally! 

Show more...
4 years ago
23 minutes 7 seconds

Business Clarity
#010: 3 Market Survey Tactics To Conquer Your Fear Of Launching

Do you ever wonder:

  • “This has been done already; why would people buy from me?”
  • “What can I write about? I have nothing interesting or new to say!”
  • ”What could I possibly teach?”

Then you’re in the right place. Because those are all legit questions - The first time I spent months creating a course in my little corner, and when I finally launched it, it was a flop! I only had 2 people enroll. 

This year, I’ve taught 6 successful masterclasses and sold tickets with ease, launched my signature coaching program, and enrolled a client immediately. I also booked out my first coaching program, all of this during the pandemic! 

In today’s episode, I will share 3 simple tactics that you can include in your process to get the answers to all these questions from your clients and followers to create services and programs relevant to them and launch them with more confidence. 

Those are methods that I use inside my business and allow me to be consistent in my content creation and coming up with products that people wanted to buy.

You’ll learn;

  • How you can use Instagram sticker features to survey your clients and followers before you even create your product or program, 
  • How you can exchange interview for doing research calls before your launch,
  • How you can use online survey forms in a smart way to get deeper insights into your ideal clients’ pain points and desires.

Scroll to the bottom for the featured resources and links!

A special gift for you

Download your year-end gift, a beautifully curated workbook with prompts so you can end the year with peace of mind, and start 2021 feeling inspired and motivated. 

I use this for myself and like to go on a coffee date with my husband, and we fill our workbook and then share our answers. 

Head over to maikaendo.co to get your freebie! 

Rate, review, & subscribe on Apple Podcasts

Did you enjoy this episode? If the answer is yes, please leave a review here - even one sentence helps! This helps me support impact-driven entrepreneurs - just like you, build their business with more peace of mind and clarity. 

Consider including your Instagram handle so I can thank you personally! 

Links and resources featured in this episode:

  • Different ways to ask for feedback and conduct market surveys (IG post)
  • How to make your business stand out from your compet
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4 years ago
14 minutes 23 seconds

Business Clarity
#009: How To Pick The Right Brand Name For Your Business

If you’re an entrepreneur and you’re building a personal brand, you probably asked yourself how you should name your business. You may have asked yourself questions such as: Shall I name my company using my own name? Shall I name it using generic words? Shall I give it the name of the course I’m launching? I have gone through the trademark registration process for my previous business’s brand name, and I also went through the same process for my current coaching business; therefore, in today’s episode, I will share my biggest takeaway on this experience.

This is the last episode of season 1. I'm already preparing season 2! If you'd like me to cover a topic or question, send me a DM on Instagram @maika.endo

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5 years ago
16 minutes 11 seconds

Business Clarity
#008: How to Stay in Business Motivated Year After Year

In today’s episode, I will share a coaching framework to help you move from struggle and demotivation - to a position where you can create a business of true purpose and aligned success. In fact, today, I invite you to sit back and relax, to enjoy being my client for a moment!

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5 years ago
13 minutes 2 seconds

Business Clarity
Welcome to Business Clarity Where we break down the holistic journey of the impact-driven entrepreneur into sustainable and actionable steps, this is the place for creatives, coaches, and wellness professionals to master the tools and gain insights into growing a thriving business with intention, purpose, and, of course, clarity. I’m Maika, your host, and soul’s advocate.