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Business as UNusual
BiCurean Consulting
152 episodes
6 days ago

Business as UNusual is not just another podcast; it's a captivating journey into the heart of modern entrepreneurship. This show dives deep into the groundbreaking strategies, bold ideas, and unconventional practices that empower visionary leaders and companies to thrive in a rapidly changing business landscape.


Join Aicila, a seasoned expert with over 20 years of experience in business development across the nonprofit and corporate sectors, as she engages in enlightening conversations with a diverse array of guests. These inspiring individuals are on a mission to create successful businesses that prioritize both people and the planet in their profit models.


Tune in to be inspired and to discover how these remarkable changemakers are redefining success in business. Their stories will ignite your passion and spark innovative thinking in your own ventures.


For more details, visit BiCurean.com/bau.


[CLAIM:1LJTWWCC]


Hosted on Acast. See acast.com/privacy for more information.

Show more...
Entrepreneurship
Business,
Management,
Marketing
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All content for Business as UNusual is the property of BiCurean Consulting and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Business as UNusual is not just another podcast; it's a captivating journey into the heart of modern entrepreneurship. This show dives deep into the groundbreaking strategies, bold ideas, and unconventional practices that empower visionary leaders and companies to thrive in a rapidly changing business landscape.


Join Aicila, a seasoned expert with over 20 years of experience in business development across the nonprofit and corporate sectors, as she engages in enlightening conversations with a diverse array of guests. These inspiring individuals are on a mission to create successful businesses that prioritize both people and the planet in their profit models.


Tune in to be inspired and to discover how these remarkable changemakers are redefining success in business. Their stories will ignite your passion and spark innovative thinking in your own ventures.


For more details, visit BiCurean.com/bau.


[CLAIM:1LJTWWCC]


Hosted on Acast. See acast.com/privacy for more information.

Show more...
Entrepreneurship
Business,
Management,
Marketing
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Impact Through Relationships with Jeff Schreifels
Business as UNusual
26 minutes 27 seconds
1 month ago
Impact Through Relationships with Jeff Schreifels

In this episode of Business as UNusual, host Aicila sits down with fundraising thought leader Jeff Schreifels, principal and owner of Veritus Group, to unpack innovative donor relationship strategies for modern nonprofits. Jeff brings over 30 years of experience elevating organizations like St. Jude’s and United Way, focusing on building genuine connections, investing across the donor pipeline, and fostering long-term impact. This conversation goes deep into why sustainable growth in fundraising means challenging conventional norms, embracing authentic engagement, and thinking beyond transactional giving. If you want your nonprofit to step beyond the usual, this episode delivers insights and actionable takeaways for success.


Topics discussed in this episode:

  • Why investing across the entire donor pipeline yields consistent long-term results
  • The pitfalls of short-term fundraising strategies and how to avoid them
  • The critical importance of authentic donor relationships in the age of AI and automation
  • Jeff’s real-world stories of nonprofit leaders shifting their strategies—and the impact it had
  • Balancing direct mail success with cultivating major gifts
  • The single biggest reason donors stop giving (and how to fix it)
  • Lessons from failure: why focusing on relationships trumps chasing the money
  • The business case for generosity and why giving knowledge away can help your growth
  • Keys to finding fulfillment and defining success in nonprofit leadership


Resources mentioned in this episode:

  • Veritus Group (www.veritusgroup.com) – Training, consulting, and free resources for nonprofit fundraisers
  • Sway: The Irresistible Pull of Irrational Behavior – Ori Brafman, Rom Brafman (referenced book)
  • Veritas Group’s white papers and blog (https://veritusgroup.com/resources) – 1,500+ posts and 25+ white papers on fundraising
  • Veritas Group Certification Courses for Mid and Major Gift Fundraising – Upcoming in October (see website for details)


Dive into Veritus Group’s free resources and transform your fundraising approach: veritusgroup.com

Put relationships at the heart of your fundraising—try one new authentic engagement strategy this week

Ready to upskill? Register for Veritus Group’s upcoming certification courses in mid and major giving!


The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3

Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands.


Lightly edited and produced by BiCurean Consulting, BiCurean.com.


Hosted on Acast. See acast.com/privacy for more information.

Business as UNusual

Business as UNusual is not just another podcast; it's a captivating journey into the heart of modern entrepreneurship. This show dives deep into the groundbreaking strategies, bold ideas, and unconventional practices that empower visionary leaders and companies to thrive in a rapidly changing business landscape.


Join Aicila, a seasoned expert with over 20 years of experience in business development across the nonprofit and corporate sectors, as she engages in enlightening conversations with a diverse array of guests. These inspiring individuals are on a mission to create successful businesses that prioritize both people and the planet in their profit models.


Tune in to be inspired and to discover how these remarkable changemakers are redefining success in business. Their stories will ignite your passion and spark innovative thinking in your own ventures.


For more details, visit BiCurean.com/bau.


[CLAIM:1LJTWWCC]


Hosted on Acast. See acast.com/privacy for more information.