Burn The Playbook - B2B GTM Strategies with Marc Crosby
Digital Rebels Consulting
12 episodes
17 hours ago
AI marketing for B2B that actually drives revenue, not vanity clicks. CEO Melih Oztalay of SmartFinds Marketing breaks down predictive scoring, active CTAs, chatbots, and SmartPress distribution so you can show up in news and AI surfaces. If you’re planning 2026 budgets, this episode gives you the stack and cadence to win. Melih Oztalay is the CEO of SmartFinds Marketing and a digital strategist with over 35 years of experience helping businesses grow through smart, data-driven marketin...
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AI marketing for B2B that actually drives revenue, not vanity clicks. CEO Melih Oztalay of SmartFinds Marketing breaks down predictive scoring, active CTAs, chatbots, and SmartPress distribution so you can show up in news and AI surfaces. If you’re planning 2026 budgets, this episode gives you the stack and cadence to win. Melih Oztalay is the CEO of SmartFinds Marketing and a digital strategist with over 35 years of experience helping businesses grow through smart, data-driven marketin...
Sales Without the Script | Petra Wagner on GTM, AI, and Getting Into the Buyer's Shoes
Burn The Playbook - B2B GTM Strategies with Marc Crosby
43 minutes
3 months ago
Sales Without the Script | Petra Wagner on GTM, AI, and Getting Into the Buyer's Shoes
Mastering B2B Sales with Petra Wagner: From Enterprise Exec to AI Coach Join Mark Crosby and guest Petra Wagner, a B2B sales strategist with over 20 years of experience at Microsoft and IBM. Petra shares invaluable insights from her journey, including the challenges of transitioning from enterprise sales to helping startups achieve consistent revenue. Learn about the importance of personalized sales approaches, leveraging AI tools like her Petra AI, and essential sales training techniques. G...
Burn The Playbook - B2B GTM Strategies with Marc Crosby
AI marketing for B2B that actually drives revenue, not vanity clicks. CEO Melih Oztalay of SmartFinds Marketing breaks down predictive scoring, active CTAs, chatbots, and SmartPress distribution so you can show up in news and AI surfaces. If you’re planning 2026 budgets, this episode gives you the stack and cadence to win. Melih Oztalay is the CEO of SmartFinds Marketing and a digital strategist with over 35 years of experience helping businesses grow through smart, data-driven marketin...
