Built to Flow: Life-Aligned Business Strategy with Heather Crabtree
Heather Crabtree | Business Strategist & Built to Flow Creator
20 episodes
1 week ago
Integration Season is where growth becomes sustainable. Instead of chasing the next big thing, this season is about consolidating what you’ve built. Strengthening your systems, refining your offers, and stepping fully into the leader you’ve become. In this episode of Built to Flow, I explain what Integration is (and isn’t), how to recognize when you’re in it, and the core focus areas to work on so your growth doesn’t just happen, it lasts. You’ll hear real-life examples of what Integration lo...
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Integration Season is where growth becomes sustainable. Instead of chasing the next big thing, this season is about consolidating what you’ve built. Strengthening your systems, refining your offers, and stepping fully into the leader you’ve become. In this episode of Built to Flow, I explain what Integration is (and isn’t), how to recognize when you’re in it, and the core focus areas to work on so your growth doesn’t just happen, it lasts. You’ll hear real-life examples of what Integration lo...
Built to Flow: Life-Aligned Business Strategy with Heather Crabtree
7 minutes
1 month ago
Foundations 2: Why Your Business Needs Seasons
Most business advice is built on the myth of linear growth: always be scaling, always be visible, always do more. But the truth is—growth isn’t constant, it’s seasonal. In this second episode of the Foundations Series of Built to Flow, Heather Crabtree breaks down why every business needs seasons of both growth and rest—and what happens when you ignore them. Heather introduces the four business seasons of the Built to Flow™ Framework—Expansion, Integration, Contraction, and Recalibration—and ...
Built to Flow: Life-Aligned Business Strategy with Heather Crabtree
Integration Season is where growth becomes sustainable. Instead of chasing the next big thing, this season is about consolidating what you’ve built. Strengthening your systems, refining your offers, and stepping fully into the leader you’ve become. In this episode of Built to Flow, I explain what Integration is (and isn’t), how to recognize when you’re in it, and the core focus areas to work on so your growth doesn’t just happen, it lasts. You’ll hear real-life examples of what Integration lo...
