Welcome to Built Not Born: The Startup Go-To-Market Podcast—the podcast for early-stage founders and startup leaders who know that great companies aren’t lucky… they’re built through smart execution and a bulletproof go-to-market strategy.
Hosted by Sage Nye, Managing Partner at Venture Guides, each episode dives into candid conversations with technical founders, investors, and GTM experts. You’ll get real talk, proven playbooks, and no-fluff advice on how to land your first customers, build a repeatable sales motion, and scale your startup the right way.
Forget the hype. This is the go-to resource for founders serious about getting to market, growing revenue, and building companies that last.
Ready to scale? Let’s get to work.
All content for Built Not Born: The Startup Go-To-Market Podcast is the property of Venture Guides and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Built Not Born: The Startup Go-To-Market Podcast—the podcast for early-stage founders and startup leaders who know that great companies aren’t lucky… they’re built through smart execution and a bulletproof go-to-market strategy.
Hosted by Sage Nye, Managing Partner at Venture Guides, each episode dives into candid conversations with technical founders, investors, and GTM experts. You’ll get real talk, proven playbooks, and no-fluff advice on how to land your first customers, build a repeatable sales motion, and scale your startup the right way.
Forget the hype. This is the go-to resource for founders serious about getting to market, growing revenue, and building companies that last.
Ready to scale? Let’s get to work.
Hockey Stick Effect: The Customer-Obsessed Framework for Exponential Growth with Naj Husain
Built Not Born: The Startup Go-To-Market Podcast
26 minutes
2 months ago
Hockey Stick Effect: The Customer-Obsessed Framework for Exponential Growth with Naj Husain
Welcome to Built Not Born: The Startup Go-To-Market Podcast, the podcast for early-stage founders and startup leaders who know that great companies aren’t lucky… they’re built through smart execution and a bulletproof go-to-market strategy.
On this episode, host Sage Nye sits down with Najaf (Naj) Husain, four-time founder and CEO of Elastio, to unpack how startups can stay relentlessly customer-focused while pushing the boundaries of innovation. With over 25 years of experience in building software companies, Naj shares hard-earned lessons on building defensible IP, validating ideal customer profiles, and navigating investor dynamics. Whether you're scaling in cybersecurity or any tech field, this episode offers strategic insights on scaling with purpose, transparency, and a deep customer connection.
Built Not Born: The Startup Go-To-Market Podcast
Welcome to Built Not Born: The Startup Go-To-Market Podcast—the podcast for early-stage founders and startup leaders who know that great companies aren’t lucky… they’re built through smart execution and a bulletproof go-to-market strategy.
Hosted by Sage Nye, Managing Partner at Venture Guides, each episode dives into candid conversations with technical founders, investors, and GTM experts. You’ll get real talk, proven playbooks, and no-fluff advice on how to land your first customers, build a repeatable sales motion, and scale your startup the right way.
Forget the hype. This is the go-to resource for founders serious about getting to market, growing revenue, and building companies that last.
Ready to scale? Let’s get to work.
