Episode 5: Choosing the Right Keywords | SEO Tips for Construction Marketing

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Building Momentum

AltCMO

13 episodes

1 week ago

Building Momentum is the podcast for construction leaders, marketers, and industry professionals who want to stay ahead of the curve. Hosted by fractional CMOs Ryan Kovach and Perryn Olson, we explore how AI, digital strategies, and modern marketing tools are transforming the way construction and trade companies win clients and attract top talent.

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All content for Building Momentum is the property of AltCMO and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

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Episode 5: Choosing the Right Keywords | SEO Tips for Construction Marketing

Building Momentum

48 minutes 9 seconds

1 month ago

Episode 5: Choosing the Right Keywords | SEO Tips for Construction Marketing

In this episode of Building Momentum, Ryan Kovach and Perryn Olson delve into one of the most crucial aspects of digital marketing: selecting the right keywords. They explain how keyword research impacts visibility, lead generation, and long-term growth for construction companies.

From understanding buyer intent to balancing high volume and niche keywords, Ryan and Perryn share strategies to target the right audience and stay ahead of competitors. They also cover common mistakes businesses make when picking keywords and how to avoid them.

If you want to improve your SEO, attract qualified leads, and maximize your marketing ROI, this episode will give you practical steps to build a smarter keyword strategy.

Learn more at https://altcmo.net/

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About Perryn Olson: https://altcmo.net/perryn-olson/

Connect with Perryn on LinkedIn: https://www.linkedin.com/in/perryn/