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Building in Public - My Journey into the Creator Economy
Thomas Schaeffer
4 episodes
1 week ago
This is Building in Public, a podcast about my journey into the creator economy. Who am I?? I'm an entrepreneur and former tech CEO building a new business and personal brand. I decided to "build in public" and share everything I'm learning along the way. We'll be speaking with some fantastic guests on this show! Subscribe and share if you're getting value out of my content. Thanks!
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Entrepreneurship
Business
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All content for Building in Public - My Journey into the Creator Economy is the property of Thomas Schaeffer and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
This is Building in Public, a podcast about my journey into the creator economy. Who am I?? I'm an entrepreneur and former tech CEO building a new business and personal brand. I decided to "build in public" and share everything I'm learning along the way. We'll be speaking with some fantastic guests on this show! Subscribe and share if you're getting value out of my content. Thanks!
Show more...
Entrepreneurship
Business
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Episode #4 - Creating a Company Culture
Building in Public - My Journey into the Creator Economy
10 minutes 39 seconds
3 years ago
Episode #4 - Creating a Company Culture

Many founders get culture all wrong.

Culture is not ping-pong tables and napping pods.

You’re not running a day spa. 😴😴

OK, napping pods are awesome, but there needs to be an ROI.

Culture needs to serve the team AND the business.

When asked about culture, many founders immediately think about what THEY think would be good for the team.

It needs to be balanced ⚖️

Excellent company culture means:
- happy and productive teams
- high ROI for the company

Having one without the other isn’t effective.

- Culture = Vehicle
- Company = Destination
- ROI = quality family time

Where to start?

It’s OK to ask teams what would make them more productive.

If someone suggests napping pods, promote them immediately 😂

But seriously...

Some changes are easier to implement than others.

And those changes won’t happen overnight.

That’s OK.

Start small and keep the team updated on progress.

Again, this goes back to transparency.

BONUS - the company is committed to the people, and it shows.

This above all else 👆

🚀🚀🚀

Building in Public - My Journey into the Creator Economy
This is Building in Public, a podcast about my journey into the creator economy. Who am I?? I'm an entrepreneur and former tech CEO building a new business and personal brand. I decided to "build in public" and share everything I'm learning along the way. We'll be speaking with some fantastic guests on this show! Subscribe and share if you're getting value out of my content. Thanks!