Building a successful sales program is a complex task that requires a deep understanding of recruiting, training and sales systems. On this show, we explore proven methods of scaling your sales program. We also cover the challenges entrepreneurs and sales leaders face and how they overcame them because we believe you have to be a great leader in order to build a great team!
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Building a successful sales program is a complex task that requires a deep understanding of recruiting, training and sales systems. On this show, we explore proven methods of scaling your sales program. We also cover the challenges entrepreneurs and sales leaders face and how they overcame them because we believe you have to be a great leader in order to build a great team!
Mastering the Five Around Strategy for Sales Success
Building Great Sales Teams
32 minutes 44 seconds
11 months ago
Mastering the Five Around Strategy for Sales Success
In this episode, the host shares a proven sales strategy drawn from extensive experience as an AT&T dealer, emphasizing the effectiveness of door-to-door approaches. The episode introduces the 'Five Around Strategy,' a method that leverages proximity to existing installations to significantly increase penetration rates in targeted neighborhoods. The host details how this strategy can be applied across various service industries, such as roofing, HVAC, and more. Practical advice on using technicians and salespeople for executing this strategy, enhancing market penetration, and creating more touchpoints with potential clients is provided. Moreover, the host encourages businesses to use this tactic to micro-target neighborhoods and increase marketing effectiveness, ultimately boosting sales performance.
Building Great Sales Teams
Building a successful sales program is a complex task that requires a deep understanding of recruiting, training and sales systems. On this show, we explore proven methods of scaling your sales program. We also cover the challenges entrepreneurs and sales leaders face and how they overcame them because we believe you have to be a great leader in order to build a great team!
