Frankenbrands

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Building Expert Brands

Tony Gibbs

21 episodes

3 days ago

BEB is a podcast for service professionals looking to build an expert brand. Every now and then I release a new interview with a guest expert, each one jam-packed with expert advice that'll help you reap the benefits of an expert brand. BEB is hosted by me, Tony Gibbs—brand professional and creative business coach.

Marketing

Business

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All content for Building Expert Brands is the property of Tony Gibbs and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

Business

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Frankenbrands

Building Expert Brands

25 minutes 40 seconds

5 years ago

Frankenbrands

This week on BBB:
Matt and I think out loud about Frankenbrands. What exactly is a Frankenbrand, and what do you need to know about it?

Show notes:
Tesco's branding wheel
Levi's & Lego
WIRED on the Lego House

Where to find us:
Tony's website: https://letsmarque.it/
Matt's website: https://apt.uk/