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Building Brand Gravity: Attracting People Into Your Orbit
G&S Communications
36 episodes
2 weeks ago
Building Brand Gravity: Attracting People Into Your Orbit, is a podcast for communicators across industries looking to gain an inside view into business influence. Each episode will feature a down-to-earth conversation with leading communications professionals, to share what they’re hearing and what they’re saying, in real time.

Welcome to Building Brand Gravity!
Show more...
Marketing
Business
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All content for Building Brand Gravity: Attracting People Into Your Orbit is the property of G&S Communications and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Building Brand Gravity: Attracting People Into Your Orbit, is a podcast for communicators across industries looking to gain an inside view into business influence. Each episode will feature a down-to-earth conversation with leading communications professionals, to share what they’re hearing and what they’re saying, in real time.

Welcome to Building Brand Gravity!
Show more...
Marketing
Business
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The Specifics Matter: Reinforcing Credibility in a Multi-Stakeholder Environment
Building Brand Gravity: Attracting People Into Your Orbit
44 minutes
1 year ago
The Specifics Matter: Reinforcing Credibility in a Multi-Stakeholder Environment
This year, half of the world is heading to the polls, making it the most significant election year ever witnessed. However, amidst geopolitical unrest, polarization, and divisiveness, these circumstances bring forth substantial challenges in managing data and information. But how can you determine if your organization is adequately prepared to tackle them?

In this episode, we are joined by Rob Jekielek, Managing Director at The Harris Poll, and Eliot Mizrachi, Vice President, Strategy and Content at Page Society. Together, they offer insights into the current landscape of the communications function and its projected expansion. Central to this expansion are Chief Communication Officers (CCOs), who are playing a vital role in bridging divides with stakeholders to propel organizations forward. 

Join us as we also discuss:
  • The risks and opportunities perceived by CCOs amidst economic and societal turbulence
  • Why companies should prioritize investment in skill development programs over AI initiatives
  • The significance of dismantling politicized acronyms like DEI and ESG to re-evaluate their relevance and value
  • Page’s CCO Outlook 2024 Research
Building Brand Gravity: Attracting People Into Your Orbit
Building Brand Gravity: Attracting People Into Your Orbit, is a podcast for communicators across industries looking to gain an inside view into business influence. Each episode will feature a down-to-earth conversation with leading communications professionals, to share what they’re hearing and what they’re saying, in real time.

Welcome to Building Brand Gravity!