Engineering, product & design form the core team that is needed to define and deliver fantastic products to the world. Out of these three, the product manager takes the main responsibility of making sure that the business goals are achieved. It involves defining the vision, discovering customer needs, planning the product roadmap, prioritizing product features and much more. However, many startups face the challenge of finding the most efficient and scalable practices for the role of the product manager and the whole EPD team.

In this talk, Steven Jacobs, who’s built hardware and software products alike at Apple, HP, Facebook and Google, will share the best practices for EPD teams and how to structure them. He will cover the practical methods related to OKRs, Product Roadmap Planning and Feature Request Process that are designed to scale with startups.