In this podcast episode, Method’s Jason Rome and guest Margaryta V. Rashev discuss the evolving landscape of customer experience (CX) and product development. Join us as we unpack how leading organizations are shattering traditional silos, leveraging data to truly understand customer needs, and driving business growth. Discover the shift from reactive questioning to proactive insights, the critical connection between CX metrics and business outcomes, and the exciting, yet often hyped, role of...
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In this podcast episode, Method’s Jason Rome and guest Margaryta V. Rashev discuss the evolving landscape of customer experience (CX) and product development. Join us as we unpack how leading organizations are shattering traditional silos, leveraging data to truly understand customer needs, and driving business growth. Discover the shift from reactive questioning to proactive insights, the critical connection between CX metrics and business outcomes, and the exciting, yet often hyped, role of...
Embedded Finance: Personalization, AI, and Meeting Diverse User Needs
Build What’s Next: Digital Product Perspectives
23 minutes
4 months ago
Embedded Finance: Personalization, AI, and Meeting Diverse User Needs
Join Michael Lewandowski and Joseph Johansen (JJ) as they dive into the complexities of designing for diverse users in financial services. From graphic design beginnings to leading UX XD, JJ shares his journey and experiences across consumer, small business, wealth management, and corporate sectors. They discuss the chicken-and-egg dilemma of targeting users versus starting with needs, and how the right approach depends on the problem at hand. Learn about data-informed personas, the challenge...
Build What’s Next: Digital Product Perspectives
In this podcast episode, Method’s Jason Rome and guest Margaryta V. Rashev discuss the evolving landscape of customer experience (CX) and product development. Join us as we unpack how leading organizations are shattering traditional silos, leveraging data to truly understand customer needs, and driving business growth. Discover the shift from reactive questioning to proactive insights, the critical connection between CX metrics and business outcomes, and the exciting, yet often hyped, role of...