Browse Basket Buy is a podcast / webinar series (they’re almost the same now anyway) that digs into the three things that actually matter in eCommerce: how customers behave, what the data tells you, and what changes actually work.
Each month, we talk to people who know why shoppers do what they do, how to spot patterns in the numbers, and which changes actually boost sales.
All content for Browse Basket Buy is the property of Dan Bond, RevLifter and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Browse Basket Buy is a podcast / webinar series (they’re almost the same now anyway) that digs into the three things that actually matter in eCommerce: how customers behave, what the data tells you, and what changes actually work.
Each month, we talk to people who know why shoppers do what they do, how to spot patterns in the numbers, and which changes actually boost sales.
The Word Plan: Dave Harland on writing gooder eCommerce words
Browse Basket Buy
45 minutes
3 months ago
The Word Plan: Dave Harland on writing gooder eCommerce words
Most product descriptions read like technical manuals written by robots for other robots. Dave Harland, founder of Copy or Die and self-proclaimed “Word Man,” explains why your copy isn’t working and what to do about it. The behaviour side: Why features don’t sell The fundamental mistake: Taking manufacturer specs and dumping them on your product […]
Browse Basket Buy
Browse Basket Buy is a podcast / webinar series (they’re almost the same now anyway) that digs into the three things that actually matter in eCommerce: how customers behave, what the data tells you, and what changes actually work.
Each month, we talk to people who know why shoppers do what they do, how to spot patterns in the numbers, and which changes actually boost sales.
