What do most startup partnerships get wrong? Tim Condon, Chief Revenue Officer at Clutch, joins the show to break down what actually drives partnership success, and why the best deals are built by putting the other party first.
Drawing on lessons from his time at The Washington Post and now leading the revenue and client functions at Clutch, Tim shares a no-BS look at how partnerships scale, where they stall, and what it means to create something truly valuable in B2B.
In this episode, we cover:
Why most partnerships fail, and how to avoid common traps
The surprising difference between big-name partners and scrappy ones
How Clutch is helping B2B influencers build monetized directories
The power of clear structure, defined roles, and aligned incentives
Why Google isn’t the only growth channel that matters anymore
How to think like an entrepreneur inside your organization
Whether you're in growth, sales, marketing, or partnerships, this one’s packed with hard-earned wisdom and fresh ideas.
