When it comes to naming your new business, finding that exact matching, brandable domain name, is perhaps the most difficult challenge. In this informative episode, we delve into the tips and techniques the naming pros use to find the best company domain names possible. If you've struggled to find a good, brandable business domain name, then tune it and listen up. We'll share domain generator sites that provide cool company names to give you more options in your company naming quest. We'll discuss the pros and cons of using other TLD domain extensions and whether it's wise to add words to your company domain name. It's all about finding business names that truly shine, (and ones that you can also spell and find!)For additional company naming help, you can also visit our sister site, http://Brandzam.com to help name your new venture.
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When it comes to naming your new business, finding that exact matching, brandable domain name, is perhaps the most difficult challenge. In this informative episode, we delve into the tips and techniques the naming pros use to find the best company domain names possible. If you've struggled to find a good, brandable business domain name, then tune it and listen up. We'll share domain generator sites that provide cool company names to give you more options in your company naming quest. We'll discuss the pros and cons of using other TLD domain extensions and whether it's wise to add words to your company domain name. It's all about finding business names that truly shine, (and ones that you can also spell and find!)For additional company naming help, you can also visit our sister site, http://Brandzam.com to help name your new venture.
Got Brand? How Small Business Branding Pays Big Dividends
Brilliant Branding
55 minutes 13 seconds
7 years ago
Got Brand? How Small Business Branding Pays Big Dividends
Brilliant branding is an investment of time, capital and know how, but does it pay off? Today we discuss the many ways a strong business brand delivers tangible returns in both the near and short term. Such benefits include...
> Higher margins due to greater perceived value
> Greater market capitalization (up to 35% more for branded companies)
> Easier recall by potential clients
> Better positioning (owning a sector of the market)
> Greater resale value when your name, town or product are not in the brand
> Easier to communicate your core essence and values with a branded name
We'll also speak with a real life Tungsten client who went through the naming process, Jeff Burnett of Triple20, a sales consultancy. He'll share the benefits he's found through having a well named brand with a compelling backstory.
Tune in today, and every Thursday, to hear successful tips, techniques and stories to further strengthen, brighten and enlighten your own brand!
Brilliant Branding
When it comes to naming your new business, finding that exact matching, brandable domain name, is perhaps the most difficult challenge. In this informative episode, we delve into the tips and techniques the naming pros use to find the best company domain names possible. If you've struggled to find a good, brandable business domain name, then tune it and listen up. We'll share domain generator sites that provide cool company names to give you more options in your company naming quest. We'll discuss the pros and cons of using other TLD domain extensions and whether it's wise to add words to your company domain name. It's all about finding business names that truly shine, (and ones that you can also spell and find!)For additional company naming help, you can also visit our sister site, http://Brandzam.com to help name your new venture.
