Are you treating AI like another tool or like a teammate you onboard? In this episode of Bridge The Gap, we sit down with Austin Myers, VP of sales and marketing at SalesAI, to unpack why GTM teams keep pressing the “more” button and how to shift from volume to signal with AI that actually drives revenue. We cover the DPT framework, building capacity that converts, and why AI belongs on your org chart, not just in your toolstack. 🔑 Key Highlights Capacity isn’t math and it improves when...
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Are you treating AI like another tool or like a teammate you onboard? In this episode of Bridge The Gap, we sit down with Austin Myers, VP of sales and marketing at SalesAI, to unpack why GTM teams keep pressing the “more” button and how to shift from volume to signal with AI that actually drives revenue. We cover the DPT framework, building capacity that converts, and why AI belongs on your org chart, not just in your toolstack. 🔑 Key Highlights Capacity isn’t math and it improves when...
Episode #109 Disney+ to AI Marketing Powerhouse: B2C Lessons That Will Disrupt B2B ft. Swati Paliwal
Bridge the Gap™ by Revenue Reimagined
35 minutes
3 months ago
Episode #109 Disney+ to AI Marketing Powerhouse: B2C Lessons That Will Disrupt B2B ft. Swati Paliwal
What happens when you take a marketing leader who’s run campaigns for Disney+, Hotstar, Flipkart, and MX Player… and drop her into the fast-paced world of AI startups? Meet Swati Paliwal, Head of Marketing at Sprouts AI, who’s proving that the boldest B2C storytelling tactics can supercharge B2B go-to-market strategies. In this episode of Bridge the Gap, Swati reveals: • The B2C marketing secrets that work even better in B2B • Why AI is changing the rules of attention and brand s...
Bridge the Gap™ by Revenue Reimagined
Are you treating AI like another tool or like a teammate you onboard? In this episode of Bridge The Gap, we sit down with Austin Myers, VP of sales and marketing at SalesAI, to unpack why GTM teams keep pressing the “more” button and how to shift from volume to signal with AI that actually drives revenue. We cover the DPT framework, building capacity that converts, and why AI belongs on your org chart, not just in your toolstack. 🔑 Key Highlights Capacity isn’t math and it improves when...