Jessica Harrison-Bolton is a Creative Director at IBM. She sees over an IBM team that brings storytelling & experiential telling excellence to big deals ($10M - $100M+). The team has worked on over $1B worth of deals for IBM in the last few years. In 2022, Jess won the IBM Growth Award as nominated by the Managing Director of IBM UK & Ireland for her work on winning 9 figure deals.
Jess's passion lies in coaching & mentoring senior partners to simplify complexity in their messaging, deliver confidently & connect with their audiences. She is also passionate about giving back to Apprentices, Graduates and those earlier in their career & helping them to understand the skills they can nurture to progress further.
Jess has worked for years with C-Level execs across UK, Europe, Asia & the USA. She's worked a range of company sizes from large enterprise customers to local innovators, entrepreneurs & SME's.
Jess:
Ollie:
In this episode we talk about:
00:56 Intro
02:08 The Biggest Deal Jess Has Ever Signed
02:52 What do creative directors actually do?
05:43 Jess's Creative Process
09:05 The Top 5 Questions To Ask In A Sales Presentation
11:02 Jess's Number 1 Rule
12:25 Lessons from Jess's first ever job
17:59 The importance of people skills
21:40 Doing scary things
25:49 The challenge of moving to america
29:24 Overcoming an unexpected divorce
35:44 The power of competitiveness to pull through hard times
45:59 Defining your values to make better life decisions
50:36 How to find out what company culture is really like