All content for Brick by Brick: Building Insurgent Brands is the property of DSG Consumer Partners and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
You can also watch the full episode on the DSGCP website.
Creating New Categories & Enduring Brand Love with Rohan Mirchandani
Brick by Brick: Building Insurgent Brands
55 minutes
3 years ago
Creating New Categories & Enduring Brand Love with Rohan Mirchandani
An essential aspect of growing a business sustainably is consumer love. Do you resonate with your customer’s values and beliefs as a brand? Do you pre-empt and solve unmet needs?In this episode of Brick by Brick, we have Rohan Mirchandani discussing the story of epigamia. Tune in to hear: What brand Epigamia stood for when they started, and how its purpose and values evolved over timeThe secret sauce behind the incredible brand love they have garnered, apart from the quality of the produ...
Brick by Brick: Building Insurgent Brands
You can also watch the full episode on the DSGCP website.
