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Brick by Brick
Brad Redding, Nate Winkler
15 episodes
2 months ago
Welcome to Brick by Brick, hosted by serial entrepreneurs Brad Redding and Nate Winkler. On this podcast you'll learn lessons from the trenches that have led to multiple exits from SaaS to Supplements, and the tools to help you build, invest in, and exit your own business.
Show more...
Entrepreneurship
Business,
Investing
RSS
All content for Brick by Brick is the property of Brad Redding, Nate Winkler and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Welcome to Brick by Brick, hosted by serial entrepreneurs Brad Redding and Nate Winkler. On this podcast you'll learn lessons from the trenches that have led to multiple exits from SaaS to Supplements, and the tools to help you build, invest in, and exit your own business.
Show more...
Entrepreneurship
Business,
Investing
https://is1-ssl.mzstatic.com/image/thumb/Podcasts221/v4/d0/26/d2/d026d2cf-91b3-2a55-64a7-ab6355759e20/mza_6521525996398840111.jpg/600x600bb.jpg
Is It Worth It To Host a Customer Conference as a SaaS Business?
Brick by Brick
53 minutes
1 year ago
Is It Worth It To Host a Customer Conference as a SaaS Business?

"Is it worth it?" This is a common question asked about holding our own customer conferences. Coming off of Elevar's 2nd customer conference, we'll share what goes into hosting your own event, including costs, content curation, attendee recruiting, vendor management, the stress, and more. Events aren't easy, and there are 7 different ways to apply events to your growth strategy. Tune in to hear our experience on all 7 that you can apply to your own business. 


Timestamps:

(00:00) Event structure designed to facilitate networking.

(06:33) Advertising through speaking at events brings authenticity.

(13:49) Creating successful events hinges on venue and speakers.

(15:25) Creating clear event vision and successful execution.

(23:30) Event stress, sponsor satisfaction, attendee assurance.

(29:31) Identifying customer problems, crafting resonating topics, choosing experts.

(37:10) Lesson # 1 from panels: video playbooks

(40:13) Lesson # 2 from panels: Influencer marketing tips, viral video advice.

(45:00) Lesson # 3 from panels: Adapt business model for profitable growth 


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Links:

Elevar Summit Replay (Day 2)

Learn more about Brad Redding / Connect on LinkedIn and Instagram

Connect with Nate Winkler on Instagram

Brick by Brick
Welcome to Brick by Brick, hosted by serial entrepreneurs Brad Redding and Nate Winkler. On this podcast you'll learn lessons from the trenches that have led to multiple exits from SaaS to Supplements, and the tools to help you build, invest in, and exit your own business.