Episode Summary: CISOs get all the cold emails, but they’re not always the ones who decide if your product lives or dies. In this episode, Rob Solomon (CrowdStrike) and Jennifer Reed (Amazon Web Services, AWS) join hosts Gianna and Maria to explain why the real buying power often sits with solution architects and security engineers. They take us inside the AWS-CrowdStrike-NVIDIA Cyber Accelerator Program (Gianna is a mentor for the program), share how joint launches like Falcon for AWS Security Incident Response come together, and spell out what startups get wrong when pitching technical buyers. You will hear how to move past fear-based messaging, make adoption seamless, and why internal marketing matters as much as the external splash. About the Guests Rob Solomon is a Senior Cloud Solutions Architect – Alliances at CrowdStrike, where he designs and advises on secure, scalable cloud architectures and helps partners integrate CrowdStrike technologies into joint solutions. Follow on LinkedIn Jenn Reed is a Principal Security Partner Solutions Architect at Amazon Web Services (AWS) and a former Chief Information Security Officer. She works with AWS partners and customers on cloud-native security, compliance, and technical strategy, bringing firsthand experience of what resonates (and fails) when pitching security leaders. Follow on LinkedIn 🔗 Links & Resources: CrowdStrike Press Release | Falcon for AWS Security Incident Response  Forbes | CrowdStrike and AWS Simplify Security Incident Response  AWS re Inforce 2025 | Best practices to securing AI with AWS and CrowdStrike (DAP203) AWS Workshop | Hybrid Environments with IAM Roles Anywhere CrowdStrike AWS  Subscribe & Review: Enjoyed this episode? Leave us a ⭐ rating or review, it helps more marketers find the show. 📩 Questions, feedback, or want to be a guest? Email: podcast@cybersecuritymarketingsociety.com  Meet us at CyberMarketingCon 2025! Want the insider secrets cybersecurity marketers use? Join us December 7–10 in Austin, TX, for four days of zero-fluff workshops, real-deal networking, and maybe the best BBQ meetup you’ll ever have. 👉 Snag your ticket now! See you in Austin, where the insights and vibes are hotter. Follow the Hosts: Gianna Whitver on LinkedIn Maria Velasquez on LinkedIn Thank you for tuning in to another episode of Breaking Through in Cybersecurity Marketing. You can join the Cybersecurity Marketing Society on our website, main LinkedIn page, Instagram page, or podcast LinkedIn page.  See you in the next episode!