In this episode, I will show you a quick and easy way to jumpstart your company's strategic planning process. If you're feeling overwhelmed by the thought of spending days or even weeks on this complex project, then the Fast Strategy method is perfect for you. The Fast Strategy process involves three simple steps: Step 1: Ask your executive team to write down a specific statement on what they think the strategy should be. For example, "We should expand in this new market XY through a partnership with ABC." Step 2: Gather everyone in a room to discuss the statements in detail. Try to understand the logic behind them and answer questions like: What's the ambition? Who's the customer? What are we offering? How would we do this? Step 3: Prioritize the statements based on the clarity of the challenge/opportunity and the strategic move. The four categories are: Execute, Experiment, Explore, and Eliminate. By following these steps, you can quickly break through the inertia in your executive team, remove the dread of doing strategy work, and give your company a breath of fresh air in a stalemate. Remember, this exercise doesn't replace a proper strategy, but it's a great way to get people out of their silos, generate high-flying ideas, and subject them to some scrutiny.