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Branding Your Business
Praise Santos McKenna
77 episodes
3 days ago
The Branding Your Business podcast is for small business owners looking to build a customer-favorite brand and a value-driven business. From solo shows covering marketing tactics to experts sharing their brand stories, each episode delivers actionable insights for entrepreneurs who want to impact the world. We’re sharing how strategic moves and authentic connections can build a profitable business minus the burn-out. Tune in to the “Branding Your Business” podcast to design a brand your audience adores while building a life you love.
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All content for Branding Your Business is the property of Praise Santos McKenna and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Branding Your Business podcast is for small business owners looking to build a customer-favorite brand and a value-driven business. From solo shows covering marketing tactics to experts sharing their brand stories, each episode delivers actionable insights for entrepreneurs who want to impact the world. We’re sharing how strategic moves and authentic connections can build a profitable business minus the burn-out. Tune in to the “Branding Your Business” podcast to design a brand your audience adores while building a life you love.
Show more...
Business
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64. Emails That Sell (Email Series #6)
Branding Your Business
6 minutes 41 seconds
3 months ago
64. Emails That Sell (Email Series #6)

In Episode 6 of the Branding Your Business podcast, we’re talking about something that makes most of us squirm: sales. But what if selling didn’t have to feel sleazy? In this episode, Praise shares four approachable, story‑driven strategies to help you sell through email without being salesy—using Flodesk.


We’re reframing sales as service, leaning into storytelling, softening our CTAs, and segmenting smartly. If you want to connect more deeply with your audience and turn subscribers into clients without the ick, this one’s for you.


Listen to the Roz Miller-Choice Episode about storytelling here.


Listen to past Email Series episodes:

Episode 1: ⁠⁠⁠Why Every Brand Needs an Email List⁠⁠⁠

Episode 2: ⁠⁠⁠How to Get Your First 100 Subscribers⁠⁠⁠

Episode 3: ⁠⁠Build Your Email Sequence⁠⁠

Episode 4: ⁠Design on Brand Emails People Want to Open⁠

Episode 5: Keeping Your Email List Engaged


View the transcript from this episode ⁠⁠⁠HERE⁠⁠⁠.


Check out ⁠⁠⁠comeplum.com/flodesk⁠⁠⁠ to receive 50% off your Flodesk subscription + more resources!


Connect with Praise:

⁠⁠⁠⁠⁠⁠⁠⁠⁠@comeplum⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠@brandingyourbusinesspodcast⁠⁠⁠⁠⁠⁠




Branding Your Business
The Branding Your Business podcast is for small business owners looking to build a customer-favorite brand and a value-driven business. From solo shows covering marketing tactics to experts sharing their brand stories, each episode delivers actionable insights for entrepreneurs who want to impact the world. We’re sharing how strategic moves and authentic connections can build a profitable business minus the burn-out. Tune in to the “Branding Your Business” podcast to design a brand your audience adores while building a life you love.