What would happen to your business if Instagram went down tomorrow? In this episode of Branding Your Business, we’re kicking off our email marketing mini-series by talking about why every business—yes, even yours—needs an email list. We share Cheryl’s story, a talented boudoir photographer who lost access to her biggest platform, and break down exactly why relying solely on social media is risky business. From real ROI numbers to simple steps to get started (hint: Flodesk is your friend), this episode gives you the permission and plan to build a direct, powerful connection with your people. Learn more about Flodesk, sign up, and get free resources at comeplum.com/flodesk
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