Hosted by Jeff Solomon (USA) and Steven Baumgaertner (Europe)
11 episodes
1 week ago
Branded WOR(L)DS – A Transatlantic Dialogue is a monthly podcast hosted by Jeff Solomon (USA) and Steven Baumgaertner (Europe). Together, they explore the evolving landscape of branding, culture, and sustainability on both sides of the Atlantic.
It’s a unique conversation between continents, combining sharp insight, industry know-how, and personal dialogue to uncover how brands are navigating global challenges.
Why the Name "Branded WOR(L)DS"?
The title is a deliberate play on words:
• "Branded Worlds" represents the global universe of branding, design, and communication.
• "Branded Words" (with the parenthetical L) underlines the role of language, story, and meaning in branding.
This duality reflects the core of the podcast: where products meet purpose, and messages shape markets.
All content for BRANDED WOR(L)DS is the property of Hosted by Jeff Solomon (USA) and Steven Baumgaertner (Europe) and is served directly from their servers
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Branded WOR(L)DS – A Transatlantic Dialogue is a monthly podcast hosted by Jeff Solomon (USA) and Steven Baumgaertner (Europe). Together, they explore the evolving landscape of branding, culture, and sustainability on both sides of the Atlantic.
It’s a unique conversation between continents, combining sharp insight, industry know-how, and personal dialogue to uncover how brands are navigating global challenges.
Why the Name "Branded WOR(L)DS"?
The title is a deliberate play on words:
• "Branded Worlds" represents the global universe of branding, design, and communication.
• "Branded Words" (with the parenthetical L) underlines the role of language, story, and meaning in branding.
This duality reflects the core of the podcast: where products meet purpose, and messages shape markets.
Shaping the Future of Brands – A Global Dialogue with Drew Holmgreen, President & CEO of PPAI
BRANDED WOR(L)DS
34 minutes 58 seconds
5 months ago
Shaping the Future of Brands – A Global Dialogue with Drew Holmgreen, President & CEO of PPAI
Recorded in the Belgian woods at La Hulpe during the first International Leadership Summit, this premiere episode of Branded Wor(l)ds – A Transatlantic Dialogue sets the stage for a new kind of conversation. Hosts Steven Baumgärtner (Cybergroup, Germany) and Jeff Solomon (FreePromoTips, USA) sit down with Drew Holmgreen, President & CEO of PPAI, to discuss how purpose, innovation, and sustainability are redefining brand leadership worldwide.
Together, they explore the future of global brand communication, the role of cultural authenticity, and why collaboration across the Atlantic will shape the industry’s next chapter.
BRANDED WOR(L)DS
Branded WOR(L)DS – A Transatlantic Dialogue is a monthly podcast hosted by Jeff Solomon (USA) and Steven Baumgaertner (Europe). Together, they explore the evolving landscape of branding, culture, and sustainability on both sides of the Atlantic.
It’s a unique conversation between continents, combining sharp insight, industry know-how, and personal dialogue to uncover how brands are navigating global challenges.
Why the Name "Branded WOR(L)DS"?
The title is a deliberate play on words:
• "Branded Worlds" represents the global universe of branding, design, and communication.
• "Branded Words" (with the parenthetical L) underlines the role of language, story, and meaning in branding.
This duality reflects the core of the podcast: where products meet purpose, and messages shape markets.