Stop Sounding Like Everyone Else- Create a Brand Voice That Sells with Lucy of My Write Hand Woman

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Brand with Courage

Sacia Ashe

32 episodes

4 days ago

A podcast on brand strategy and design for mission driven founders.

Design

Arts

RSS

All content for Brand with Courage is the property of Sacia Ashe and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

A podcast on brand strategy and design for mission driven founders.

Design

Arts

https://d3t3ozftmdmh3i.cloudfront.net/staging/podcast_uploaded_nologo/41653884/41653884-1743639979858-e508a600d4413.jpg

Stop Sounding Like Everyone Else- Create a Brand Voice That Sells with Lucy of My Write Hand Woman

Brand with Courage

26 minutes 7 seconds

8 months ago

Stop Sounding Like Everyone Else- Create a Brand Voice That Sells with Lucy of My Write Hand Woman

In this episode of the On Vibe podcast, Lucy, an exceptional copywriter and messaging specialist who runs the company My Right Hand Woman dives deep into the nuances of effective messaging and copywriting that make businesses stand out. She details her process for helping clients refine their messaging and shares valuable insights on overcoming imposter syndrome, setting appropriate pricing, and honing in on hyper-specific brand elements. She also touches on her journey into the copywriting world and offers practical advice for newcomers in the service industry. This episode is a must-listen for both product and service based entrepreneurs looking to elevate their brand messaging and sell a lot, consistently.

01:24 Understanding Messaging and Its Importance

02:24 Refining Messaging for Established Brands

04:26 The Process of Crafting Effective Messaging

06:16 The Power of Memorable Phrases

09:41 Lucy's Journey into Copywriting

12:08 Advice for Aspiring Service Providers

14:38 Overcoming Imposter Syndrome in Messaging

18:35 Elements of a Standout Brand