For brand designers and creators who want to learn or sharpen their brand strategy skills.
Join host Bec Hughes - a brand strategist for more than 20 years - on The C Word podcast for weekly insights into the business and behind the scenes of brand strategy.
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For brand designers and creators who want to learn or sharpen their brand strategy skills.
Join host Bec Hughes - a brand strategist for more than 20 years - on The C Word podcast for weekly insights into the business and behind the scenes of brand strategy.
Brand strategy is full of buzzwords, but does it need to be?
In this episode, I share a straight-forward approach to developing strategies that are simple, but not basic. We’ll bridge the gap between client and business goals, and what their audience actually wants.
No fluff, no jargon - just a practical, simple approach for designers who want to create and talk about brand strategy with confidence.
The role of brand strategy
A simple, five-question framework that makes strategy accessible
How to drop the jargon and start selling and presenting brand strategy in a way clients understand
Want to connect with me?
Check out The Brand MethodFind me on Instagram
Brand Strategy Unwankified
For brand designers and creators who want to learn or sharpen their brand strategy skills.
Join host Bec Hughes - a brand strategist for more than 20 years - on The C Word podcast for weekly insights into the business and behind the scenes of brand strategy.
