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Brand Start Goes Healthy - Brand Development for Better-for-You Food and Beverage CPG Podcast
Brand Start
79 episodes
4 days ago
If you're a better-for-you food and beverage CPG who want to learn insights, tips, and advice from other successful healthy Food and Beverage founders then this podcast is for you. At the Brand Start Goes Healthy, you will find answers to questions such as: 1) How do you successfully develop a better-for-you food and beverage CPG brand? 2) How do you get your product into retail & boost sales? 3) How do you raise capital? 4) How do you leverage branding, sales, and marketing in the better-for-you CPG industry? Plus success mindsets and inspiration to help you in your journey.
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Entrepreneurship
Business
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All content for Brand Start Goes Healthy - Brand Development for Better-for-You Food and Beverage CPG Podcast is the property of Brand Start and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
If you're a better-for-you food and beverage CPG who want to learn insights, tips, and advice from other successful healthy Food and Beverage founders then this podcast is for you. At the Brand Start Goes Healthy, you will find answers to questions such as: 1) How do you successfully develop a better-for-you food and beverage CPG brand? 2) How do you get your product into retail & boost sales? 3) How do you raise capital? 4) How do you leverage branding, sales, and marketing in the better-for-you CPG industry? Plus success mindsets and inspiration to help you in your journey.
Show more...
Entrepreneurship
Business
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How to Increase your Retail Sales by 800% with Nikki Seaman of Freestyle Snacks
Brand Start Goes Healthy - Brand Development for Better-for-You Food and Beverage CPG Podcast
37 minutes 38 seconds
2 years ago
How to Increase your Retail Sales by 800% with Nikki Seaman of Freestyle Snacks

Getting into retail is a key growth tactic but scaling your sales velocity on the shelf can be challenging. 

Nikki Seaman, founder & CEO of Freestyle Snacks, talked to Leonard about how she employed a retail-focused go-to-market strategy and 8x their sales in a short amount of time.  Listen to this conversation to learn:  1) How to transform your product from a commodity to a clamored brand?

2) How do you grow from 0 to 1,600 stores in less than 2 years? 

3) What are the upsides and challenges of expanding into retail?

4) How do you execute an effective packaging strategy?

5) What is the effective CPG marketing framework to grow your retail sales by 8x?  Like this podcast? Be sure to subscribe and share it with others. 

Learn more about Nikki and support her brand at www.freestylesnacking.com.


P.S. We help better-for-you food and beverage CPG brands stand out, appeal to customers, and drive product trials through brand development. If you need help, visit www.thevineyardbc.com/talk.

Brand Start Goes Healthy - Brand Development for Better-for-You Food and Beverage CPG Podcast
If you're a better-for-you food and beverage CPG who want to learn insights, tips, and advice from other successful healthy Food and Beverage founders then this podcast is for you. At the Brand Start Goes Healthy, you will find answers to questions such as: 1) How do you successfully develop a better-for-you food and beverage CPG brand? 2) How do you get your product into retail & boost sales? 3) How do you raise capital? 4) How do you leverage branding, sales, and marketing in the better-for-you CPG industry? Plus success mindsets and inspiration to help you in your journey.