Brand-side is a series of interviews with marketing, operations, and design leaders from the world’s best brands. Learn what life is like in-house vs agency-side, how big creative ideas come to life, and how to lead and nurture creative teams.Episodes will cover topics such as the in-housing movement, new brand and agency models, creative excellence, and emerging creative tech.
All content for Brand-Side is the property of Celtra and is served directly from their servers
with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Brand-side is a series of interviews with marketing, operations, and design leaders from the world’s best brands. Learn what life is like in-house vs agency-side, how big creative ideas come to life, and how to lead and nurture creative teams.Episodes will cover topics such as the in-housing movement, new brand and agency models, creative excellence, and emerging creative tech.
Web 3.0: The Next Frontier for Creators with Matt Cimaglia
Brand-Side
33 minutes
3 years ago
Web 3.0: The Next Frontier for Creators with Matt Cimaglia
From the printing press to radio to the internet, massive rewards await the first to figure out how to leverage exciting new technologies to engage an audience.
So, it stands to reason that savvy brands and creators are scrambling to gain a foothold in today’s burgeoning Web 3.0 gold rush.
But before you start frantically producing NFTs, you need to ask:
Am I making this content for the sake of making it — or is it delivering real value to my audience? An expert in finding that value, today’s guest, Matt Cimaglia, CEO and co- founder of Alteon, has built a career capitalizing on emerging technologies. In this episode, he draws on his expertise to demystify the world of Web 3.0. Join us as we discuss: How Matt has identified and capitalized on emerging tech trends throughout his career How Web 3.0 and NFTs are giving creators more control over their content How to get started with NFTs
Find this interview and many more by subscribing to BRAND-SIDE on Spotify, on Apple Podcasts, or on our website.
Brand-Side
Brand-side is a series of interviews with marketing, operations, and design leaders from the world’s best brands. Learn what life is like in-house vs agency-side, how big creative ideas come to life, and how to lead and nurture creative teams.Episodes will cover topics such as the in-housing movement, new brand and agency models, creative excellence, and emerging creative tech.
